Stephen Ferrando

Stephen Ferrando Email and Phone Number

Senior Vice President | Strategy + Analytics | Data Storyteller @ TrueSense Marketing
warrendale, pennsylvania, united states
Stephen Ferrando's Location
Bethesda, Maryland, United States, United States
Stephen Ferrando's Contact Details

Stephen Ferrando personal email

Stephen Ferrando phone numbers

About Stephen Ferrando

Highly successful jack of all trades, executive-level marketing professional with over twenty years of experience in commercial and nonprofit related business planning, advanced analytics, technology deployment, strategic consulting, and multichannel integration. Proven track record of leading and mentoring staff through the development of solutions addressing a wide variety of mission objectives for both internal and external clients, including projects focused on advanced segmentation and targeting by lifecycle, constituent value, and affinity.Ability to find and explain data insights, build diagnostic reporting frameworks, and translate data into both actionable strategic and tactical recommendations. Talented at weaponizing data by providing visibility into marketing, sales, and portfolio health KPI's. Relentlessly focused on creating a factual foundation from which to steer the business.Recognized as a dependable team player with cross-functional management capabilities, and an exceptional understanding of technology platforms and software.Highly developed interpersonal, negotiation, and leadership skills.Specialties include SQL, SAS, Microsoft Office, Omniture, GoogleAnalytics, Essbase, Cognos BI, Tableau, statistical modeling and clustering solutions, design of experiment, budget development, strategic planning, innovative thought leadership, multichannel campaign design, and positive vibes.

Stephen Ferrando's Current Company Details
TrueSense Marketing

Truesense Marketing

View
Senior Vice President | Strategy + Analytics | Data Storyteller
warrendale, pennsylvania, united states
Website:
truesense.com
Employees:
164
Stephen Ferrando Work Experience Details
  • Truesense Marketing
    Senior Vice President, Strategy & Analytics
    Truesense Marketing Jan 2017 - Present
    Washington D.C. Metro Area
    Executive strategy & analytics lead for the agency with a mandate of leveraging data insights, advanced analytics, and technology to promote innovation and optimize financial results for our clients. This includes management and oversight for the Data Operation & Solutions, Acquisition & New Media, Strategic Planning, and Advanced Analytics teams.
  • Charityengine
    Vice President, Client Services
    Charityengine Jul 2015 - Jan 2017
    Member of executive leadership team, tasked with the management of client service and implementation. Primary mandate of driving the overall profitability of the company, including expanding existing and securing new business, along with providing leadership to five functional teams that support the client project portfolio through implementation and live operation. Additionally, acting as the internal consultant for our clients on multichannel fundraising, CRM, and analytic solutions to deliver upon client expectations on CharityEngine's flexible cloud-based technologies.
  • Electronic Arts (Ea)
    Director, Game Analytics
    Electronic Arts (Ea) Aug 2014 - Nov 2014
    Broadsword Online Gaming Studio
    Reporting into the studio CEO, working with EA publishing, product marketing, development, finance, ops, and studio development teams across the broader (EA) enterprise, with a focus on driving the influence of data-driven analytics on product design and financial optimizations for mobile/digital game content.
  • Electronic Arts
    Senior Product Manager
    Electronic Arts Aug 2013 - Aug 2014
    Mythic Entertainment
    Tasked with the direction of product development for the studio, collaborating with development team members and leadership to define product vision, strategy and business model based on a deep understandings of game design, user engagement, and monetization mechanics. Partnering closely with design teams to conceptualize, spec and implement engaging features, game mechanics, systems and modalities of play to proactively identify optimizations to player experience and core financial performance. Reporting into both the studio general manager and EA label leadership.
  • Cdr Fundraising Group
    Senior Director, Client Strategy
    Cdr Fundraising Group Mar 2012 - Aug 2013
    Washington, Dc
    Reporting directly to the agency President. Responsible as principal lead on all strategic direction for client integrated direct-response marketing programs. Additionally, manage a large multi discipline staff including client services, analytics, and data solutions in support of organizations including Wounded Warrior Project and the Museum of the American Revolution.
  • Merkle Inc.
    Director, Non-Profit Client Strategy & Analytics
    Merkle Inc. Jun 2008 - Mar 2012
    Reporting directly into the Chief Strategy Officer, providing annual and quarterly strategic and analytic leadership to a number of the agency’s full-service client management teams. Heavily involved with solution development and presentation to nonprofit clients.
  • Adams, Hussey & Associates
    Senior Manager, Targeting & Analytics
    Adams, Hussey & Associates Sep 2007 - Jul 2008
  • Sprint-Nextel Corporation
    Manager, Marketing Analytics
    Sprint-Nextel Corporation Jun 2004 - Aug 2007
  • Time Life, Inc.
    Senior Marketing Analyst
    Time Life, Inc. Nov 1999 - Sep 2003

Stephen Ferrando Skills

Strategic Planning Thought Leadership Access Microsoft Excel Sql Omniture Database Marketing Customer Acquisition Analytics Direct Marketing Lead Generation Email Marketing Sem Segmentation Product Marketing Digital Marketing Online Advertising Marketing Strategy Google Analytics Integrated Marketing Marketing Direct Mail Crm Strategy Cross Functional Team Leadership Multi Channel Marketing Strategic Partnerships Leadership Mobile Game Development Online Marketing Web Analytics Mobile Analytics Mobile Games Mobile Strategy Market Analysis Management Product Management Analysis Customer Relationship Management

Stephen Ferrando Education Details

Frequently Asked Questions about Stephen Ferrando

What company does Stephen Ferrando work for?

Stephen Ferrando works for Truesense Marketing

What is Stephen Ferrando's role at the current company?

Stephen Ferrando's current role is Senior Vice President | Strategy + Analytics | Data Storyteller.

What is Stephen Ferrando's email address?

Stephen Ferrando's email address is st****@****int.com

What is Stephen Ferrando's direct phone number?

Stephen Ferrando's direct phone number is +170363*****

What schools did Stephen Ferrando attend?

Stephen Ferrando attended Canisius College, Rensselaer Polytechnic Institute.

What are some of Stephen Ferrando's interests?

Stephen Ferrando has interest in Social Services, Children, Science And Technology, Animal Welfare, Health.

What skills is Stephen Ferrando known for?

Stephen Ferrando has skills like Strategic Planning, Thought Leadership, Access, Microsoft Excel, Sql, Omniture, Database Marketing, Customer Acquisition, Analytics, Direct Marketing, Lead Generation, Email Marketing.

Who are Stephen Ferrando's colleagues?

Stephen Ferrando's colleagues are Shatavia Holmes, Jessica Tetu, John Thompson, Braedon Berry, Douglas Cressman, Heather Allmon, Shannon Bonovitch-Sanchez.

Not the Stephen Ferrando you were looking for?

  • Stephen Ferrando

    Director Of Psychiatry At Westchester Medical Center, A Member Of Wmchealth
    New York City Metropolitan Area
    2
    worldclassmedicine.com, wcmc.com
  • Stephen Ferrando

    Publisher At Markham Woods Neighbors And Friends & Neighbors Of Lake Mary/Sanford/Longwood
    Greater Orlando
    3
    n2pub.com, comfortroomsofflorida.com, comfortroomsofflorida.com
  • Stephen Ferrando

    Information Technology
    New York City Metropolitan Area
    3
    gmail.com, crowdclear.com, dbconcert.com

    5 +121246XXXXX

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.