Platinum Retail Brands is a leader in international procurement solutions for premium baby and toddler consumables, to leading retailers.I have successfully established and operated the company to achieve a strong market presence across Australia and Singapore, including having secured major retail contracts with Metcash, ALDI and Singaporean retail giants.Key functions have included business planning and strategy, business development, international product procurement, 3PL logistics coordination, and client and vendor management. Selected achievements include;➤ Successfully tendered for the ALDI ‘Mamia’ baby wipes promotional 480s contract in 2012/2013➤ Baby Bumkins awarded the ‘Mother & Baby Wipes Category Award’ in 2016, competing against major brands including Huggies, Curash and Johnson & Johnson➤ Negotiated and secured supply contracts with major retailers, including leading ranging, go to market, point of sale and promotion strategies➤ Developed processes in collaboration with logistics provider to align order, entry and delivery processes with retailers➤ Sourced international manufacturers in South Korea and developed product, packaging, pricing and terms➤ Engaged a leading media agency to support the online launch of Baby Bumkins via online marketing planning and execution, incorporating the ‘Mums Helping Mums’ community awareness platform

As General Manager of Kimberly Clark's Consumer Sales division, I oversaw all consumer sales functions across Australia including managing relationships with major retailers, negotiating contracts and terms and implementing highly successful sales and business development strategies. Selected achievements include;➤ Delivered highly successful sales and category management strategy and drove trade spend investment to achieve 10 consecutive years of record revenue and profits ➤ Established category management and “go to market” processes to drive consumer engagement and sales➤ Successfully led and mentored a high performing team of 150 staff, including restructuring the national sales force ➤ Introduced sales force automation to drive efficiency and productivity➤ Assisted in developing Sales Capability across the Asian region as a member of the Global Sales Leadership Team

Responsible for leading Kimberly Clark’s NZ operation, with full P&L responsibility, successfully enhancing the company brand, image and culture to achieve outstanding business performance. Selected achievements include;➤ Developed and managed a new management team to achieve improvements across all areas of operations➤ Achieved market share gains across all categories and consistent year on year sales and profit results➤ Successfully restructured sales operations to enhance sales function efficiency, resulting in increased revenue, customer acquisition and client retention➤ Effectively led supply chain, HR management, performance and strategy, and IT strategy ➤ Fostered a high performing, cohesive workplace culture across the organisation➤ Identified and implemented business opportunities, and improved key retail trade relationships across the portfolio➤ Introduced market analytics and strategic processes and successfully introduced the category management process