Account Manager
CurrentAs the Affiliate Marketing Manager at Fintel Connect, I oversee and optimize multi-million-dollar affiliate programs for some of the largest financial institutions in Canada and the U.S.My primary focus is on driving conversions of various degrees while adhering to budget constraints, which has allowed me to gain in-depth insights into the North American financial landscape and its intersection with digital marketing.Manage affiliate programs for top financial institutions across… Show more As the Affiliate Marketing Manager at Fintel Connect, I oversee and optimize multi-million-dollar affiliate programs for some of the largest financial institutions in Canada and the U.S.My primary focus is on driving conversions of various degrees while adhering to budget constraints, which has allowed me to gain in-depth insights into the North American financial landscape and its intersection with digital marketing.Manage affiliate programs for top financial institutions across North America, ensuring consistent customer acquisition within budget limits.Enhance conversions through CPA strategies, data-driven optimizations, and strategic publisher partnerships.Lead paid media placements with premier Canadian and U.S. publishers in the personal finance sector, maximizing client exposure through impactful placements.Collaborate closely with Fintel’s software platform to monitor performance metrics and implement real-time adjustments to boost affiliate program effectiveness. Show less