Stephen Rowe Email & Phone Number

Boston

Boston

Executed new product ideas, naming, and retail packaging for musical instruments, toys and video games. Responsible for designing and managing brand consistency for retailer specific packaging of musical instruments for Walmart, Target, and Toys R Us. Collaborated with overseas production team to manage color, quality and delivery of product within aggressive international shipping schedules.

As Senior Designer at Catapult Thinking I worked with clients to conceptualize, define and develop communication strategies across media, channels and selling environments. The core focus of my work was on consumer channels. I worked closely with verbal content and research teams, as well as fellow members of the design team, to create powerful branding and messaging solutions that communicated to consumers.Projects included: Advertising campaigns, print collateral and packaging for consumer electronics and for the music, safety and pet industries.

Responsible for developing concepts, designs and strategies for brand creation and revitalization campaigns. Work with clients and design team to create direction of brand applications. Coordinate physical implementation of projects and vendor management. Ensure that each project contains appropriately targeted messages and a consistent image for the brand. Projects include: annual reports, print collateral, outdoor advertising, transit ad campaigns, trade show exhibits, interior/exterior banners, kiosks, e-commerce web development, brand standards and presentation tools.