Chief Marketing Officer (Nextlaw)
Worldwide, Gb
At Dentons, I owned and directed innovation initiatives resulting in the scaling of the world's largest, most innovative infrastructure, technology, and strategic consulting capabilities. I am also a key member of marketing, branding, innovation, and communications team to enhance the legal profession through the development and marketing of Nextlaw Enterprise, comprised of a number of wholly owned innovation and revenue projects-- by designing systems for integrated campaigns across partnerships, advertising, content, community, product, and pricing models.A few key achievements in this tenure include: • Led the successful launch of the largest Nextlaw Referral Network with 700 firms in 195 countries, Nextlaw Public Affairs Network, a cross-functional network with 200 PR/PA firms, and Nextlaw In-House Solutions, assisting in-house legal organizations in succeeding in a rapidly changing environment.• Led a company-wide innovation infrastructure platform project which enables tens of thousands of the firms professionals to contribute, share and commercialize innovation and technology initiatives being developed around the world.