Steve Hebert Email & Phone Number

Boston, Ma, Us

Akron, Ohio, Us

Lead digital marketing strategies focused on enhancing customer acquisition and retention, maximizing ROI, and driving overall business growth. Experienced in directing high-performing digital marketing teams, both in-house and with agency partners. Oversee all paid and owned digital marketing programs.

Akron, Ohio, Us

As a seasoned Digital Marketing Manager, I've had the privilege of leading CRM strategies at Banter with a focus on customer retention. - My contributions have been marked by impressive results: *Spearheaded Signet's first 'Text to Join' program, which drove a substantial 23% growth in new subscriber acquisition. *Orchestrated a remarkable 30% year-over-year increase in email revenue, a testament to my proficiency in crafting advanced and highly personalized customer journeys. *Continuously maintained an exceptional 10% or better click-through rate (CTR) in all SMS journeys, achieved through consistent testing and optimization. *During the 2022 holiday season, my team and I achieved a staggering 5x return on investment (ROI) in the SMS channel, demonstrating our commitment to driving revenue and engagement.- Beyond these achievements, I have been instrumental in maintaining key partnerships. I've effectively managed collaborations with industry leaders such as Adobe, Sailthru, and Attentive, enhancing our digital capabilities and expanding our reach.This role showcases my ability to deliver tangible results, lead high-performing teams, and leverage strategic partnerships in the dynamic landscape of digital marketing. It has been an exciting journey, and I look forward to continued growth and success in this role.

Manchester, Nh, Us

Inform & deploy D2C digital marketing & ecommerce strategy across owned digital properties and other key properties with a focus on search, email, affiliate & paid social.Primary lead for MegaFood’s digital agencies, analytics, interactive and digital media buying partners.Execute and lead all aspects of digital marketing and automation including email marketing, SEM, SEO, D2C social media. Work closely with cross-functional teams to aid in governance of a stable digital infrastructure.Inform creative strategy for landing pages, display banners, video and social conversion

Manchester, Nh, Us

Personalize the digital experience on MegaFood.com and lead web & e-Commerce channel merchandising, analytics and operation.POC for MegaFood.com capabilities, SaaS integrations and best practices.Seeker of digital trends, innovative technology, and opportunities that support data-based decisions and remarkable online experiences.

Manchester, Nh, Us

Managed & executed digital marketing plans to support brand site user experience, mobile strategy, SEO, SEM, influencer marketing, podcast {That Supplement Show}, marketing automation, and other web-based marketing programs.Key stakeholder on a cross-functional Digital Leadership team that re-platformed MegaFood.com from Wordpress to Salesforce Commerce Cloud.Collaborated with Digital Project Manager to research, implement, and drive third party applications supporting MegaFood Omnichannel experience.Recruited, hired and managed MegaFood’s first D2C ecommerce team along with creation of D2C operational playbook, outlining process, rhythm and SOP’s.Developed & executed campaigns that increase search ranking, traffic & conversion rates.Managed Google Adwords campaigns including keyword strategies & PPC bidding strategies.Generated SEO optimized copy for search acquisition landing pages to drive awareness for new product launches and always-on campaigns.Responsible for budget and accountable for all program metrics to gauge overall success with a focus on increasing traffic, engagement, and store locator use (pre - D2C).MegaFood is a pioneer in the natural products industry, being the first company to make vitamins from scratch, with farm fresh whole foods. For 40 years, MegaFood has made wholesome nutritional supplements that deliver the promise of farm fresh foods, right in New Hampshire. MegaFood is committed to producing the most authentic nourishment possible, and is dedicated to improving the lives of others with the products they make.

Google Trusted Photographer providing Google Business View; client portraiture; commercial photography for local businesses; creating promotional videos for local and regional companies.Provided strategy consultation and education to business owners on effectiveness of digital for customer acquisition.Managed all small business operations; marketing and self- promotion in digital, print, and other media; website development and maintenance.

Planned and executed all digital merchandising efforts of ecommerce catalog containing over 35,000 SKU’s.Managed entire digital footprint (websites, email, social & digital media, and content) with a focus on creative optimization, and brand awareness.Re-platformed ProPartsDirect.net website and repositioned brand purpose to increase relevance to target consumer, a DIY homeowner.Established digital marketing analytics strategy and measurement with monthly and quarterly scorecards to report results and implications to inform future programs to senior leadership.Produced original photography, video, and written content to execute digital campaigns (Social Media, Website, Email) and digital advertising. Serve as “voice” of the brand on all online, customer-facing channels.Lead email communication for ecommerce site (propartsdirect.net) and retail locations (turfdepot.com).Oversaw responsibilities and performance of direct report (Designer)

Norwalk, Ct, Us

GE Capital offers flexible financial products/services to dealers and consumers. With inventory financing and asset-based lending, GE Capital funds the flow of goods from manufacturer to dealer.-Performed audits of customer records and established initial reports to support collateral condition and/or status.-Served as a liaison between account managers and clients by recognizing potential issues and providing recommendations for improvement of collateral control or reporting procedures.

Master'S Degree, Organizational Leadership

Bachelor'S Degree, Criminal Justice