Chief Digital Influencer
CurrentAt Digifluence, I lead the execution of the creative 4-step Traction Actions methodology (ideation, foundation, formation, distribution). This research-based process produces content that blends trends, utility, and persuasion. It ensures optimized material on respective mediums employed for customer interaction, including brand website, brand blog, emails, social media, podcasts, video channels, and 3rd party websites.I oversee the development of the SEO (Search Engine Optimization) and CRO (Conversion Rate Optimization) website theme, Illustrated Shop by Digifluence. Currently, Illustrated Shop runs exclusively on the Shopify platform. It provides a superiorly engineered responsive website design for a unique brand appearance, quality search indexing of pages, high conversion rates, and simple, low-cost ongoing management.