Digital Editor
Current➤ Spearheaded the enhancement of the station's social media pages, significantly increasing followers through strategic posting of social cards and videos.➤ Developed comprehensive special event guides (e.g., Halloween, Fourth of July) to boost regional audience engagement.➤ Worked and updated digital and social media coverage for major events, including the 2020 Summer Olympics, 2022 Winter Olympics, Golden State Warriors NBA Championship run, and 49ers playoff run.➤ Monitored and analyzed content performance using tools like Chartbeat, Parse.ly, and CrowdTangle to identify and capitalize on trending stories.➤ Coordinated with editorial teams to ensure timely and accurate news coverage across digital platforms.➤ Innovated content creation processes that improved efficiency and output quality for the digital team.➤ Played a key role in crisis management, providing real-time updates and information during emergencies.➤ Helped train new weekend digital producers to get up to speed, fostering a cohesive and skilled team.