Stephanie Kardon Email & Phone Number

North Carolina, United States

Charlotte, North Carolina, United States

• Defining and delivering upon the overall strategic approach alongside the executive team and steering all business development functions, driving revenue, brand awareness and market growth.
• Strategizing and executing multi-channel sales and marketing campaigns, building robust sales funnels, and a book of 7 distributors and 4,000+ B2B and B2C customers.
• Creating Voyant, a cloud-based SaaS product, directing the launch of the product, establishing the commercial strategy, leading sales and operations, and signing 4 new customers ($55k sales) during the first 3 months.
• Establishing and executing GTM plans and leading all areas from market research and segmentation to strategy, pricing, marketing, sales and customer satisfaction.
• Navigating multifaceted negotiations and integrating with 11+ enterprise partners and distributors, establishing additional revenue streams generating $5M+ in annual sales revenue.
• Exceeding yearly goals by up to 184% through forecasting and sales planning, analyzing pipeline, and tracking progress to identify performance gaps, refine strategies.

Philadelphia, Pennsylvania, United States

• Headed sales, marketing, and business development of a previously non-existent North America territory. Introduced business models, processes and established the strategy.
• Closed 39 logos within first 12 months, and averaged 30+ new logos yearly.
• Exceeded yearly sales goals by up to 156%., delivering $1.3M in annual sales revenue.
• Cross-selling and referrals to sister divisions, resulted in over $250k of additional sales revenue.
• Two-time winner of Gold Crown Award, awarded to top sales performer.
• Conducted extensive market research, analyzing market and customer data to identify market trends, gain competitive intelligence, uncover commercial opportunities, and develop tailored sales and marketing strategies.

Philadelphia, Pennsylvania, United States

• Established the sales, marketing, and account management approach for three brands across, growing the territory from 68% to 136% within the first year and generating over $800k in annual sales.
• Sourced an average of 20 new enterprise logos annually, curated custom solutions, and sold 5 high ticket CAD/CAM systems at an average deal size of $80K.
• Implemented targeted outreach plans, providing value-added benefits and product training to promote customer success, accelerating client satisfaction, facilitating upsells, securing renewals, and sustaining 95%.

Philadelphia, Pennsylvania, United States

• Attained three promotions to a leadership role, leading a cross-functional team of 11+ in outperforming goals by up to 120% and delivering $35M+ in sales in 50 Home Depot Stores in PA, NJ, and NY
• Managed $35 million in sales and marketing efforts for three main brands (Black & Decker, DeWALT and Porter Cable) in 50 Home Depot Stores in PA, NJ, NY
• Directly managed and develop five full time Retail Specialists and one Sales and Marketing Specialist that support the Home Depot business (managed up to an additional five full time RS at a given time)
• Business partner and company liaison to Home Depot’s Regional Vice President, Regional Merchandising Managers, Regional Commercial Sales Manager, Pro Sales Managers, District Managers, Store Managers
• Received Highly Commendable Performance rating (top rating) for full year review
• 119% to goal for 2007

Philadelphia, Pennsylvania, United States

• Managed $20 million in sales with 58 Lowe’s Stores
• Business Partner and company liaison to Lowe’s Regional Vice President, Regional Commercial Sales Manager, District Managers, Store Managers
• The #1 Market Manager in the country for the Year End POS contest
• Highest % to goal – Lowe’s Q4 Central Team Goal $5,944,286; 105.8% increase

Philadelphia, Pennsylvania, United States

• Led DeWALT sales and marketing efforts with the top stores for Home Depot and Lowe’s in the Northeast
• Sold over $100,000 in Marketing Event Sales in December of 2005
• Established Commercial Sales Accounts for Lowe’s and Home Depot
• Highest Single Event POS sales for Northeast Region ($18,540); Highest Overall Event Average POS for Northeast Region ($9,300); five events over $10,000

Philadelphia, Pennsylvania, United States

• Aggressively cold called on the business community selling credit card processing services for First Horizon Bank -­ made 50‐60 in-person cold calls per day
• Consistently ranked in the top 25 sales representatives in the nation weekly
• One of two sales representatives from the Philadelphia Sales Office (40 salespeople) to attend the Top Gun Leadership Conference in November 2004
• Interviewed, trained and developed 12 sales representatives