Sales Marketing Operations Manager
Creative Spirits
Sioux Falls, South Dakota
•Create marketing material for magazine ads, Facebook page, blogs, and all promotional advertising to promote the business•Responsible for project development, planning, executing, and enhancing business by different means of direct mail, digital and email campaigns, and all social media content•Reporting and financial analytics for business based on number of monthly painters•Balance cost control of inventory on hand, business operations, Facebook ads, Google analytics and efficiency of staffing at events•Implemented standard operating policies and procedures for the team to follow regarding training, artwork process, calendar of events, new technology, tools, and payroll•Conduct cold calls to create internal and external events with local executives to build brand awareness and continue to bring in new business•Marketing research to develop competitive insights, consumer trends and to provide product recommendations to our team•Successfully brought a new concept to town and built a paint and sip company from ground level to over a million-dollar business within 2 years in a very competitive industry.