- Ideating, executing and delivering “best in class” social content for multiple national brands including Skinny Cow (CPG), Nescafé Dolce Gusto (CPG), Nestlé Drumstick (CPG) and Primanti Brothers (Restaurant). - Developed and implemented the visual personality for Skinny Cow, Nescafé Dolce Gusto and Primanti Brothers social platforms. - Responsible for: - working within deadlines/scopes - brainstorming under content pillars and story-lines - organizing equipment/talent/props/locations - shooting images/video with social platform aspect ratios in mind - editing (or as some would call MacGyvering) the images/video to fit within the specific style of that given brand.

- Flawlessly execute PR and social media programs including media materials development (press release, key messages, media lists, etc.); media outreach; and program management- Develop editorial content for social media platforms- Monitor social media platforms including responding and escalating issues appropriately- Conduct daily and monthly monitoring and reporting that highlights the impact of social media campaigns on the overall marketing efforts for clients

-Media relations-Event planning/coordination-Conceptualization and execution of media kits, media tours, press events etc. -Social media brainstorming, planning and execution of campaigns-Crisis communications management and planning-Design