Responsible for sales lead identification and development. Consult with clients within a geographical territory to identify advertising needs and develop advertising campaigns in both print and digital formats. Interface with marketing professionals at client locations. Work closely with billing and production. Facilitate the collection and payment of accounts receivable.

*Responsible for retail and wholesale account management with call responsibility at the chain headquarter level. Contact and negotiation with Presidents, VP's, Directors, Category Managers and owners.*Built collaborative relationships between customer and RJRT sales personnel.*Conducted training meetings and information sessions for customer personnel.*Executed RJRT selling initiatives including contract negotiation and plan-o-grams.*Reviewed customer business model and sales trends and worked with accounts to identify and built programs to reach mutual sales goals.*Assisted Division Managers with the training and development of Territory Managers.*Ranked #1 Account Manager according to metrics in Western Sales Area in 2015.

*Managed a sales team within the Sacramento District across Northern California and Nevada.*Interview, hire, train and coach Territory Managers and merchandisers to effectively execute ASC marketing plan.*Conduct performance reviews and discipline.*Ensure legal compliance of state labor laws and sampling restrictions.*Identify sampling venues/trade shows, negotiate contracts, coordinate manpower for average 12 events per year.*Develop plans to reach sales/sampling goals throughout District including dated product destruction.

*Personally responsible for the distribution and promotion programs for ASC's Strategic Brand Portfolio within assigned Convenience channel accounts including Military bases.*Ultimate responsibility for Chevron Corp. headquarter calls.*Development of brand specific plan-o-grams to optimize visibility and distribution.*Responsible for developing internal cross/functional relationships (General Trade Marketing / Brand / Trade Development / Finance / Customer Service).

*Personally responsible for the distribution and promotion programs for Lane's Strategic Brand Portfolio within 18 assigned Core-Mark, Costco and McLane wholesale accounts.*Ultimate responsibility for Core-Mark and Costco headquarter calls.*Responsible for developing internal cross/functional relationships (General Trade Marketing / Brand / Trade Development / Finance / Customer Service).

*Personally responsible for the distribution and promotion programs for Lane's Strategic Brand Portfolio within 24 assigned convenience chain accounts.*Called on buyers, conducted store audits and evaluated competitive trade programs.*Major chains included 7-Eleven, BP (Arco AM / PM), Chevron/Texaco and Circle K.*Responsible for developing internal cross-functional relationships (General Trade Marketing / Brand / Trade Development / Finance / Customer Service).

*Reported to Director of National Accounts / Strategic Accounts to manage daily business operations between B&W and McLane Company, Costco Wholesale and Sam's Club.*Called on buyers, performed market visits and developed knowledge of wholesale operations and trade programs.*Responsible for creating and managing best practice processes for the execution of promotional programs and product distribution across wholesale and retail accounts.*Developed and managed contract compliance best practice models and having knowledge and experience with Category Management principles.*Constructed and oversaw the implementation of financial payment models for the management of approximately $50 million in merchandising, wholesale and promotion payments.

*Maintained and updated contingency plans for alternate distribution system and B&W's Product Recall Plan. Conducted and coordinated a mock product recall between Head Office, manufacturing and third party company.*Developed a position of Returned Goods Auditor and hired and trained a person for the position.*Coordinated and participated in Sales and Operations Planning meetings between home office and manufacturing. Attended the Unsaleables Management conference.

*Responsible for the distribution, merchandising and execution of consumer net pricing strategies within a specified geographic area.*Contract negotiation and implementation including the monitoring of wholesale / retail compliance. Develop and execute sales and promotion presentations.*Direct, coach and motivate Retail Merchandisers and conduct annual performance reviews.*Execution of promotional programs according to the strategic corporate marketing plan and management of wholesale / retail inventories to ensure quality and freshness.*Ensure compliance of federal, state and local laws within trade channels and prioritize and effectively place trademark communications.

*Responsible for daily/nightly store operations including personnel, banking and inventory ordering.