Steve Waddick Email & Phone Number
Who is Steve Waddick? Overview
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Steve Waddick is listed as Director of Marketing Services at Informative Research, a company with 153 employees, based in Greater Phoenix Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Steve Waddick.
Steve Waddick previously worked as Senior Direct Mail Consultant at Informative Research and Sr Manager, Digital Marketing at Gen™. Steve Waddick holds Bs, Marketing from University Of Arizona.
Email format at Informative Research
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About Steve Waddick
Welcome to my LinkedIn Profile!I'm Steve Waddick, a seasoned marketing manager known for driving transformative results through strategic campaign development, project management, and team leadership. With a strong foundation in data-driven insights and a detail-oriented, problem-solving approach, I've consistently elevated brand awareness, optimized customer experience, and enhanced sales performance.In my previous roles I have accomplished:- Leading an email operations team overseeing the development of more than 500 unique campaigns annually, resulting in over 1 billion communications sent each year.- Streamlined production processes, reducing email production time by an impressive 50% through innovative strategies leveraging HTML and dynamic content.- Testing personalized videos within emails that led to a remarkable 25% increase in customer engagement and a 10% rise in upgrade conversions.- Managed budgets exceeding $3 million for third-party agencies, generating over $50 million in revenue through meticulous database modeling, and spearheading high-impact direct mail campaigns that acquired over 200K new customers annually.With a keen eye for analyzing campaign performance and leveraging data insights, I identify trends to drive future initiatives and optimize ROI. My Areas of Expertise:✔ Customer Lifecycle Marketing (CRM Marketing)✔ Strategic Development✔ Retention Strategies✔ Business Intelligence (BI)✔ Strategic Insights✔ Email and Direct Marketing✔ Lifetime Value (LTV)✔ Advertising and Promotions✔ Project Management✔ Growth Marketing✔ Team Training & Leadership✔ Customer Focused✔ Performance Analytics✔ B2C and B2B✔ Market ResearchI am enthusiastic about leveraging my expertise to drive innovative marketing strategies and deliver exceptional results. Let's connect to explore potential collaborations and discuss how I can contribute to your organization's success.Feel free to reach out to me at steve.waddick@gmail.com or connect with me on LinkedIn at www.linkedin.com/in/stevewaddick/. Let's stay in touch!
Steve Waddick's current company
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Steve Waddick work experience
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Senior Direct Mail Consultant
Current
Sr Manager, Digital Marketing
- As a strategic and results-driven online marketing leader, I am adept at developing and executing effective online marketing strategies that drive brand awareness, development, and efficacy for Gen. My leadership.
- Streamlined email production processes, leveraging HTML and dynamic content, resulting in a remarkable 50% reduction in email production time.
- Spearheaded testing personalized videos in email that increased customer engagement by 25% and drove 10% increase in upgrade conversions.
- Collaborated cross-functionally with the Social Media team to design synergistic email journeys, aligning with social media efforts and amplifying campaign performance.
- Utilized data analysis to measure campaign performance, drive optimization, and improve ROI by reducing lower performing email campaigns and identifying key drivers of higher performing campaigns.
Crm Manager
- Developed and implemented cutting-edge CRM strategies to drive customer retention and engagement. Managed CRM database, including segmentation, data quality, and hygiene. Collaborated closely with cross-functional.
- Orchestrated the successful "Add-a-Family" campaign, driving revenue growth by encouraging existing customers to add family members to their plans.
- Crafted data-backed cross-sell and upsell campaigns that delivered 10% year-over-year revenue growth, harnessing customer insights and analytics for targeted marketing.
- Developed a triggered email campaign designed to upgrade customers from a monthly paid plan to a yearly plan that helped to reduce churn rates.
Senior Direct Marketing Manager
- Developed and implemented high-performing direct mail campaigns, surpassing annual revenue targets. Worked collaboratively with cross-functional teams to evaluate new marketing opportunities and formulate effective.
- Managed budgets exceeding $3 million for third-party agencies, consistently delivering exceptional outcomes.
- Employed comprehensive analysis of campaign performance to optimize future efforts through continuous A/B testing.
- Delivered remarkable revenue generation exceeding $50 million through strategic campaign strategies and meticulous database modeling.
- Directed high-impact direct mail campaigns, collaborating with agencies to implement design and test strategies, resulting in the acquisition of over 200K new LifeLock customers annually.
Manager Of Crm
- As a Customer Relationship Management expert, I have a passion for developing and implementing highly effective strategies that boost customer loyalty, retention, and satisfaction. Leveraging advanced data analytics, I.
- Utilized data analytics to optimize CRM campaigns and marketing strategies.
- Orchestrated Canadian market expansion, achieving a notable 10% revenue growth by implementing targeted marketing strategies and a dedicated Canadian product landing page..
- Leveraged customer data and segmentation to craft personalized communications that contributed to a 9% year-over-year increase in total revenue.
- Collaborated across functions to align CRM strategies with overarching business objectives.
- Tracked and analyzed CRM metrics, evaluating campaign effectiveness, and providing data-driven recommendations.
Director Of Database Marketing
Marketing Manager
Manager Direct Marketing, Pan International
Database Marketing Manager
Colleagues at Informative Research
Other employees you can reach at informativeresearch.com. View company contacts for 153 employees →
Deon Norris
Colleague at Informative ResearchNorth Richland Hills, Texas, United States, United States
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Donna Tonioni
Colleague at Informative ResearchFort Myers, Florida, United States, United States
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Kimmy Borgia
Colleague at Informative ResearchUnited States, United States
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Kathy Marchette
Colleague at Informative ResearchGarden Grove, California, United States, United States
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Danielle Montney
Colleague at Informative ResearchUnited States, United States
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Melissa Armentrout
Colleague at Informative ResearchCoppell, Texas, United States, United States
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Micah Provines
Colleague at Informative ResearchGresham, Oregon, United States, United States
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David Culver
Colleague at Informative ResearchDallas-Fort Worth Metroplex, United States
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Kirstie Varalyai
Colleague at Informative ResearchCypress, California, United States, United States
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Casey O'Dell
Colleague at Informative ResearchSan Diego County, California, United States, United States
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Steve Waddick education
Frequently asked questions about Steve Waddick
Quick answers generated from the profile data available on this page.
What company does Steve Waddick work for?
Steve Waddick works for Informative Research.
What is Steve Waddick's role at Informative Research?
Steve Waddick is listed as Director of Marketing Services at Informative Research.
Where is Steve Waddick based?
Steve Waddick is based in Greater Phoenix Area, United States, United States while working with Informative Research.
What companies has Steve Waddick worked for?
Steve Waddick has worked for Informative Research, Gen™, Harry & David, Strategic Fulfillment Group, and Skymall.
Who are Steve Waddick's colleagues at Informative Research?
Steve Waddick's colleagues at Informative Research include Deon Norris, Donna Tonioni, Kimmy Borgia, Kathy Marchette, and Danielle Montney.
How can I contact Steve Waddick?
You can use AeroLeads to view verified contact signals for Steve Waddick at Informative Research, including work email, phone, and LinkedIn data when available.
What schools did Steve Waddick attend?
Steve Waddick holds Bs, Marketing from University Of Arizona.
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