❖ Providing strategic leadership to companies in their partnerships and licensed IP focused on furthering their ability to excel and to accelerate their profitable growth in the marketplace. ❖ Provide partnership identification, structuring of compelling joint-value propositions, business development, contract negotiations, co-selling, co-marketing, sales-enablement, industry trend analysis, marketplace anticipation, strategic positioning, digital marketing, and development of channel… Show more ❖ Providing strategic leadership to companies in their partnerships and licensed IP focused on furthering their ability to excel and to accelerate their profitable growth in the marketplace. ❖ Provide partnership identification, structuring of compelling joint-value propositions, business development, contract negotiations, co-selling, co-marketing, sales-enablement, industry trend analysis, marketplace anticipation, strategic positioning, digital marketing, and development of channel and customer-facing messaging. ❖ Client's revenues have ranged from $1B to early-stage startups and with headquarters located from San Francisco to Tampa. Show less

❖ Partnership Team Leader: Oversee joint sales and marketing strategy, partnership programs, partner management and sales enablement. Responsible for a $50MM annual portfolio, provided team leadership for four full-time employees and three external agencies, reporting directly to the Executive Team.❖ Delivered over 80% revenue growth in first year in role. ❖ Lead Partnerships with Fortune 500 Companies: Led the partnership strategy, planning, and programs with industry giants… Show more ❖ Partnership Team Leader: Oversee joint sales and marketing strategy, partnership programs, partner management and sales enablement. Responsible for a $50MM annual portfolio, provided team leadership for four full-time employees and three external agencies, reporting directly to the Executive Team.❖ Delivered over 80% revenue growth in first year in role. ❖ Lead Partnerships with Fortune 500 Companies: Led the partnership strategy, planning, and programs with industry giants like Microsoft, Sony, Viacom, and Nintendo that drove annual sales increase of over $30MM.❖ Led Innovative Partnership Activations: Orchestrated groundbreaking partnership executions, including a global campaign with Microsoft that trended #1 worldwide on Twitter.❖ Spearheaded Award-Winning Partnership Executions: Designed and executed a product launch strategy that garnered multiple nominations at premier industry awards ceremonies, amassing a record-setting 118MM live streams. Show less

❖ Led the partnership marketing and channel alliances team for Digital River; Developed the complete partnership marketing strategy, tools, joint value proposition, key metrics and key performance indicators, systems and professional development for delivering growth through major ecosystem partners such as Salesforce, Adobe Magento, SAP, BigCommerce, WooCommerce, and Wordpress. ❖ Responsible for creating, nurturing, supporting, and marketing revenue-generating channel partnerships… Show more ❖ Led the partnership marketing and channel alliances team for Digital River; Developed the complete partnership marketing strategy, tools, joint value proposition, key metrics and key performance indicators, systems and professional development for delivering growth through major ecosystem partners such as Salesforce, Adobe Magento, SAP, BigCommerce, WooCommerce, and Wordpress. ❖ Responsible for creating, nurturing, supporting, and marketing revenue-generating channel partnerships resulting in significant joint business opportunities and high-value deal closures. Developed unique joint value propositions with over 40+ channel partners for joint solution-selling to market opportunities.❖ In less than 6 months, helped position our company to be selected by Magento as a "by-invite-only" Premier Partner -- awarded to only a handful of its most strategic partners.❖ Delivered qualified lead conversion at a rate of 4X those leads generated by traditional, non-partner-based lead-generation activities.❖ Recognized as Digital River 2020 "MVP" (the equivalent of Employee of the Year) -- first-ever employee to receive the award in his/her first year with the company. Show less

❖ Led the consumer marketing and partnership strategies - responsible for a team of 20 with 2 direct reports. ❖ Responsible for multi-million dollar partnership with WebMD focused on brand awareness-building & consumer conversion. ❖ Reduced the $/Lead and $/Sale by 73% through systematic analysis of the entire lead-generation platform and modification and elimination of previously established, unprofitable campaigns.❖ Increased sales lead conversion rate by 5X… Show more ❖ Led the consumer marketing and partnership strategies - responsible for a team of 20 with 2 direct reports. ❖ Responsible for multi-million dollar partnership with WebMD focused on brand awareness-building & consumer conversion. ❖ Reduced the $/Lead and $/Sale by 73% through systematic analysis of the entire lead-generation platform and modification and elimination of previously established, unprofitable campaigns.❖ Increased sales lead conversion rate by 5X through innovation & implementation of new, digital consumer interface practices.❖ Designed and executed a replicable lead-generation campaign that delivered 100% conversion-to-sale during a key selling period. Show less

❖ Led the digital-partnership marketing team for the Brands Group – 5 direct reports – for such clients as Microsoft, PepsiCo, Diageo, and Scotts Lawn Care focused on driving growth through their MLB, NASCAR and Emmy’s Partnerships.❖ Executed Target’s sports partnership review – resulting in the sun-setting of their 27 year strategic partnership with NASCAR and the launch of their multi-year partnership with Major League Soccer at both the league and team levels. ❖ Developed… Show more ❖ Led the digital-partnership marketing team for the Brands Group – 5 direct reports – for such clients as Microsoft, PepsiCo, Diageo, and Scotts Lawn Care focused on driving growth through their MLB, NASCAR and Emmy’s Partnerships.❖ Executed Target’s sports partnership review – resulting in the sun-setting of their 27 year strategic partnership with NASCAR and the launch of their multi-year partnership with Major League Soccer at both the league and team levels. ❖ Developed content strategy, social media/mobile/digital platform strategy, technology partnerships, influencer strategy, digital activations and social media/digital analytics for top brand clients around their sports/entertainment partnerships. Show less

❖ Strategic thought-leader behind our division’s 3yr partnership, alliances, & licensing strategy and development. ❖ Negotiated multi-million dollar, multi-year global partnership deals and nurtured post-contract relationships with leading companies such as Disney, WWE, Viacom, MLB, NBC Universal, and others.

❖ Lead marketing strategist for over 60 global licensed product launches spanning Transformers, The Amazing Spider-Man, NASCAR, Cabela's, Deadpool and more. ❖ Achieved net revenue increase of 280% in 9 years via organic business growth combined with increased global sales focus.❖ P&L responsibility for the brand strategy, planning, PR, media relations, and digital/print/TV/social media executions of the highest visibility franchises within Activision’s licensed games division –… Show more ❖ Lead marketing strategist for over 60 global licensed product launches spanning Transformers, The Amazing Spider-Man, NASCAR, Cabela's, Deadpool and more. ❖ Achieved net revenue increase of 280% in 9 years via organic business growth combined with increased global sales focus.❖ P&L responsibility for the brand strategy, planning, PR, media relations, and digital/print/TV/social media executions of the highest visibility franchises within Activision’s licensed games division – +$200MM in annual sales. Show less

❖ P&L responsibility $117MM clubs channel portfolio -- Led the strategy, growth & development of General Mills’ Betty Crocker Baking/Desserts, Main Meals, Side Dish categories & Green Giant Vegetable businesses within the Membership Club Channel – $117MM in annual sales. ❖ Championed and led the collaborative development and execution of an innovative licensed product line that unseated a well-entrenched competitive product, resulting in $15MM in new annually recurring sales.❖… Show more ❖ P&L responsibility $117MM clubs channel portfolio -- Led the strategy, growth & development of General Mills’ Betty Crocker Baking/Desserts, Main Meals, Side Dish categories & Green Giant Vegetable businesses within the Membership Club Channel – $117MM in annual sales. ❖ Championed and led the collaborative development and execution of an innovative licensed product line that unseated a well-entrenched competitive product, resulting in $15MM in new annually recurring sales.❖ Managed and developed the trade marketing and customer development in the business to business relationship with Wal-Mart Inc.’s Sam’s Club division, Costco Wholesale Inc, and BJ’s Wholesale. Show less

❖ P&L responsibility for 27-item Betty Crocker side-dish product line with international distribution and over $173MM in annual sales.

❖ Captain, Airborne Communications Operations Engineer❖ 1st Lieutenant, Satellite Networks Integration Senior Engineer❖ 2nd Lieutenant, Interoperability Test Engineer❖ 4 years active duty followed by 8 years service in Individual Ready Reserve❖ Honorable and decorated discharge