Steve Williams Email & Phone Number

Saint Paul, MN, US

Greater Minneapolis-St. Paul Area

❖ Providing strategic leadership to companies in their partnerships and licensed IP focused on furthering their ability to excel and to accelerate their profitable growth in the marketplace. ❖ Provide partnership identification, structuring of compelling joint-value propositions, business development, contract negotiations, co-selling, co-marketing.

Minneapolis, Minnesota, United States

❖ Partnership Team Leader: Oversee joint sales and marketing strategy, partnership programs, partner management and sales enablement. Responsible for a $50MM annual portfolio, provided team leadership for four full-time employees and three external agencies, reporting directly to the Executive Team.❖ Delivered over 80% revenue growth in first year in role..

Minneapolis, Minnesota, United States

❖ Led the partnership marketing and channel alliances team for Digital River; Developed the complete partnership marketing strategy, tools, joint value proposition, key metrics and key performance indicators, systems and professional development for delivering growth through major ecosystem partners such as Salesforce, Adobe Magento, SAP, BigCommerce.

Greater Minneapolis-St. Paul Area

❖ Led the consumer marketing and partnership strategies - responsible for a team of 20 with 2 direct reports. ❖ Responsible for multi-million dollar partnership with WebMD focused on brand awareness-building & consumer conversion. ❖ Reduced the $/Lead and $/Sale by 73% through systematic analysis of the entire lead-generation platform and modification and.

Raleigh-Durham, North Carolina Area

❖ Led the digital-partnership marketing team for the Brands Group – 5 direct reports – for such clients as Microsoft, PepsiCo, Diageo, and Scotts Lawn Care focused on driving growth through their MLB, NASCAR and Emmy’s Partnerships.❖ Executed Target’s sports partnership review – resulting in the sun-setting of their 27 year strategic partnership with.

Greater Minneapolis-St. Paul Area

❖ Strategic thought-leader behind our division’s 3yr partnership, alliances, & licensing strategy and development. ❖ Negotiated multi-million dollar, multi-year global partnership deals and nurtured post-contract relationships with leading companies such as Disney, WWE, Viacom, MLB, NBC Universal, and others.

Greater Minneapolis-St. Paul Area

❖ Lead marketing strategist for over 60 global licensed product launches spanning Transformers, The Amazing Spider-Man, NASCAR, Cabela's, Deadpool and more. ❖ Achieved net revenue increase of 280% in 9 years via organic business growth combined with increased global sales focus.❖ P&L responsibility for the brand strategy, planning, PR, media relations, and.

Greater Minneapolis-St. Paul Area

❖ P&L responsibility $117MM clubs channel portfolio -- Led the strategy, growth & development of General Mills’ Betty Crocker Baking/Desserts, Main Meals, Side Dish categories & Green Giant Vegetable businesses within the Membership Club Channel – $117MM in annual sales. ❖ Championed and led the collaborative development and execution of an innovative.

Greater Minneapolis-St. Paul Area

❖ P&L responsibility for 27-item Betty Crocker side-dish product line with international distribution and over $173MM in annual sales.

❖ Captain, Airborne Communications Operations Engineer❖ 1st Lieutenant, Satellite Networks Integration Senior Engineer❖ 2nd Lieutenant, Interoperability Test Engineer❖ 4 years active duty followed by 8 years service in Individual Ready Reserve❖ Honorable and decorated discharge

Master Of Business Administration (Mba), Marketing

Bachelor Of Engineering (Beng), Electrical Engineering

Activities and Societies: Air Force ROTC - Vice Commander, led 82 cadets | Senior Class Secretary | Junior Class Representative | Freshman.

Master Of Engineering (Meng), Manufacturing Operations

Master Of Arts - Ma, Computer Resources Management

Executive Education, Certified Digital Marketing Professional (Cdmp)