Director of Leadership GivingRaise $1M/year via successful prospect identification, cultivation, solicitation and stewardship of a portfolio of 200+ major gift prospects and donors for unrestricted, restricted and endowment funds from individuals and corporations gifts of $1K and above. Maintain accurate database records, contact reports, updates and follow-up on visits, phone calls and strategies for donors and prospects under management. Engage and involve leadership donors and prospects through consistent communication and volunteer opportunities including Friends of Folk Art members and developed a new group, The Design Council taking advantage of exhibition on Alexander Girard.Develop an annual work plan and strategies that contribute to the acquisition and retention of donors, including coordinated direct mail, collateral materials, website and newsletter including two annual benefit events, other smaller ones and multiple recognition programs.Maintain accurate database records, contact reports, timely updates on prospect development and follow-up on visits, phone calls and strategies for donors and prospects under management.

Direct public and media relations for three state museums in Santa Fe (Museum of Indian Arts & Culture, Museum of International Folk Art, and New Mexico Museum of Art) with 20+ exhibitions per year, the New Mexico State Library, seven state historic sites, a mobile museum (Van of Enchantment), and El Palacio magazine, the oldest museum publication in the US. Founded and curate the annual FUZE.SW Food+Folklore Festival in Santa Fe. http://fuzesw.museumofnewmexico.org/ ▪ Introduced and integrated social media for the Department of Cultural Affairs statewide. Developed online media center http://www.http://media.museumofnewmexico.org/; Web content for three museums and El Palacio magazine, and an award-winning online exhibition of environmental photography, "Earth Now" http://online.nmartmuseum.org/earthnow.▪ Two-time award winner of Mountain Plains Museum Association "Best Public Relations Campaign" for "New World Cuisine" (2013) and "Turquoise, Water, Sky" (2014).▪ Increased attendance 57% at the Museum of International Folk Art; 17% at the Museum of Indian Arts & Culture, and 13% at the New Mexico Museum of Art, garnering notable international, national, local print and electronic coverage of exhibitions.▪ Editorial board member, contributing writer/editor, and Web editor for El Palacio. Currently advising on development of the magazine’s mobile application.▪ Developed PR strategy for the Santa Fe state museums’ Centennial Celebration and grand opening of the New Mexico History Museum.

Recruited to enhance public programs and create an Adult Education program for Fort Lauderdale’s Museum of Art.▪ Renovated and enlivened a previously underutilized museum auditorium programming SRO lectures, concerts, film series, and theatre. Brought in resident chamber and jazz orchestras, and a theater company. Established a box office, supervised staff.▪ Directed PR, marketing and development for the museum’s Adult Education and public programs, raising $325,000 over the previous year.

Program Administrator, Center for Continuing Education and Workforce Development (2000 to 2004)Program Administrator, Center for Continuing Education (1998 to 2000)Directed the college’s Continuing Education program (generating 50% of total college revenues), with responsibility for an 8-person staff, 100+ full-time and part-time instructors, and up to 15 student interns. ▪ Developed the Spanish Language Institute. Purchased computers and texts, hired and supervised instructors, assisted in curriculum development – enrollment rose from 900 to 2,700 by the second year.▪ Ramped up art program to meet the needs of the new Visual Arts Center, incorporated Native American and Hispanic arts indigenous to New Mexico – the first comprehensive program in the state – attracting new audiences and media attention. ▪ Created a Summer Art Institute and a Native American Art program that generated increased revenues.▪ New marketing initiatives increased enrollment 20% and reduced course catalogue production and distribution costs by 30%.▪ Ensured the college’s long-term financial and academic sustainability, serving on the Curriculum, Technology Advisory, and School Accreditation committees.

For this internationally renowned contemporary arts organization, I directed development and public relations efforts with a team comprised of a Public Relations Manager, a Grant Writer, a Web Master, and a Membership Assistant. Led marketing and media campaigns, external communications, and fund raising efforts supporting the organization’s exhibitions, events, and operations.▪ Wrote all government, foundation, and corporate grants; conducted individual solicitations raising more than $200,000 in less than a year.▪ Oversaw web-site design/development and content.▪ Brought biennial exhibition to international recognition, taking PR/marketing/development to New York and Los Angeles. Introduced the event to new audiences, increased media exposure, and attracted new funders.

Recruited by the organization’s president to revive the school’s darkened Great Hall, and turn around the first, and oldest Adult Education program in the US. ▪ Raised $500,000 to renovate and upgrade The Great Hall, a national historic landmark, to broadcast live on TV and radio. Collaborated with Public Theatre and William Buckley’s Firing Line on programming.▪ Invited President Clinton to speak at The Great Hall on a major tax reform proposal under evaluation by Congress. Coordinated logistics between the school and The White House. ▪ Re-designed marketing materials, improved caliber of instructors, and re-focused course offerings, quadrupling enrollment to more than 2,400 students per semester – and increasing revenue nearly 45%.▪ Led efforts to become one of the first schools in the US to create an online Continuing Ed course catalogue.▪ Co-produced multiple high profile events with the city’s major cultural institutions. ▪ Recipient of New York City’s annual “Village Award” for improving the city’s quality of life.▪ Curator of the school's Community Gallery showcasing downtown artists and arts organizations.

Brought in to improve the academy’s public image, attract new audiences, and generate additional revenues. Directed a team comprised of an Assistant Director, Membership Coordinator, Bookstore staff, and associated support staff.▪ Led membership campaign with an unprecedented 64% response rate – raising $500,000 in new revenue.▪ Designed and oversaw construction of new Bookstore (provided pro bono by Mark Hampton, LLC) that generated $100,000+ in revenues during the first year.▪ Directed press and marketing efforts that generated local, national, and international media coverage for six world-class exhibitions that introduced new design innovations.▪ Raised $200,000+ from individuals to underwrite special exhibition-related public programs; created the first “tea room” in New York City profiled in New York Magazine; secured numerous in-kind donations from members of arts and social circles. ▪ Raised media attention and public awareness, earning a reputation among media as the “Jewel of Fifth Avenue”.

Accepted full-time position with a leading boutique arts marketing/public relations firm after serving as a volunteer grant writer for the American Foundation for AIDS Research (AmFar). Directed AmFAR's national “Art Against AIDS” campaign, and all of the campaign’s PR, marketing and fundraising efforts. ▪ Raised $9.5M for AmFAR through the sale of donated art work, individual donations, and corporate contributions. ▪ Strengthened AmFAR’s congressional relations efforts, securing the support and endorsement of more than 100 senators and congressmen.▪ Wrote proposal to and secured $125,000 grant from the National Endowment for the Arts – becoming the first national public art AIDS prevention campaign funded by Congress. ▪ Coordinated multiple high-profile benefit committees and concurrent events across New York, Washington DC, Chicago, and San Francisco; hired and directed staff, event sub-contractors, and volunteers.▪ Directed all public relations, marketing, and fundraising for other Livet Reichard clients: NARAL ($1M+); Save the Rainforest (BAM concert); and Asia Society (conceptualized and initiated Annual Film Festival with major corporate underwriting from Northwest Airlines). Directed the efforts of an office and event staff of 8, securing volunteers when needed.

Recruited by board to generate public awareness, media attention, and new revenue opportunities for the institute. Built and led the Marketing and Public Relations department; hired, trained, and supervised a Public Relations Assistant, a Membership Coordinator, and a Gift Shop Manager. ▪ Designed, equipped, and staffed the institute’s first gift shop, generating $20,000 in additional revenue during the first year.▪ Expanded audience outreach with notable public programs featuring renowned performing artists, and other social and educational events.▪ Solicited $100,000+ in pro bono advertising, design, paper, and printing of promotional materials.▪ Strengthened local and national print and electronic media relationships; wrote and redesigned member newsletter.

Directed an “ahead-of-the-curve” arts organization supporting emerging artists to create art in public spaces in New York City. Managed 4 full-time marketing and public relations employees, 20+ seasonal staff, and guest curators. Implemented a comprehensive fundraising program targeting corporate, foundation, government, and individual donors; directed special events and membership programs.▪ Raised and managed organization’s largest annual operating budget ($600,000). Instituted program strategies to meet financial goals, resulting in a surplus of $175,000.▪ Documented public art programs in a series of catalogues; hired and collaborated with writer and designer.▪ First membership campaign and clever fund raising events increased contributed income by 20%+ in less than three years, drawing national media attention.▪ Successfully wrote and managed a $200,000 challenge grant from the National Endowment of the Arts.