Head Of Marketing
CurrentAs Head of Marketing I lead cross-functional marketing projects and campaigns to drive overall brand awareness, membership acquisition, retention and revenue objectives. Responsibilities include:- Driving the acquisition strategy and oversee all digital and media channels to increase traffic, lead generation and conversions. Channels include: SEO / SEM, Social channels, display, video, and email.- Plan and implement the organisations marketing and brand activities; from brief through to project management and evaluation.- Reporting the success of marketing activities and KPI's using my analytical skills to present complex data across the organisation.- Brand guardianship.