Director, Analytics And Media
Current- Provide leading edge analytics to assess and maximize campaigns; define and guide analytics thought leadership and business development initiatives to improve the agency’s data insights offering; provide analysis.
- Play client lead-facing role in translating the client’s business objectives into a performance marketing… Show more
- Play client lead-facing role in translating the client’s business objectives into a performance marketing program for the agency to adopt and execute; activate departments as needed and coordinate through the Advantage.
- Work closely with multiple media vendors, and develop effective print / digital plans to deliver brand and direct marketing objectives for clients; manage the full marketing project lifecycle, from client development.