Seven Peaks Marketing helps you increase bottom-line results by optimizing the three levers of business growth:1. Expanding the number of buyers2. Boosting average transaction value3. Increasing buying frequencyWe do this using a proven process in which we:▶ Evaluate your existing strategy and tactics▶ Architect customer-centered optimizations for each stage of the customer relationship▶ Roll out your updated digital strategyThe end result: you predictably and reliably grow your business by implementing the perfect customer value journey.

Managed the team responsible for all marketing activities for the Industrial business segment covering a global footprint and sales of $800M per year.

Managed full life cycle and overall product line strategy for electronic controls and software products with over $50M in annual sales. Coordinated the organization and quarterly reviews of cross-segment product roadmaps and product development gate reviews.

Executed multiple concurrent new hardware and software product development projects. Supervised Program Management group responsible for development and ongoing support of John Deere’s precision ag portfolio including in-cab displays, GPS receivers, desktop and mobile agronomic software and customer support web site.

Established software quality assurance processes and procedures, developed security evaluation techniques and mitigated security risks and supervised iVesta's IT infrastructure team.