Steven Bentley Email & Phone Number

California, United States

United States

Create and direct brand narrative for online lifestyle marketplace through corporate communications, public relations, and social media strategies that increase awareness, create demand and drive sales.• Initiate a restructuring of the communications function to meet the changing business needs of the company, resulting in an improved response time and an annual sales increase of 300%.• Foster relationships with top-tier international traditional media and social media influencers, designing ongoing engagement and editorial programs, as well as sponsored campaign tactics to successfully increase marketplace awareness and generate revenue.• Identify and capitalize on new income-generating opportunities, connecting independent craft artists with company’s global sales pipeline.• Lead eCommerce operations including content creation, photography management, copywriting, SEO, UX, personalization, customer segmentation, and promotions management.• Manage the Customer Service department, including written and oral responses to ensure consistency in on-brand messaging.

San Francisco Bay Area

Designed and executed communication strategies for Enterprise, HR, Risk and Compliance verticals at Bank of the West, operating in 600+ retail, wealth, commercial, and business banking offices in 24 states:• Created and implement internal communication strategies and internal engagement initiatives, including executive leadership messaging, organizational events, and Community Reinvestment Act (CRA) outreach• Led multichannel HR communication campaigns to improve the employee brand experience, including onboarding, benefits, DE&I, career development, and the full HR employee lifecycle• Conceived executive messaging and transition planning to support shifting business priorities in alignment within BNP Paribas and Bank of Montreal (BMO)• Defined employee feedback channels, including town hall meetings, surveys, and focus groups to foster dialogue and optimize business results• Formulated awards and recognition communication strategy, including end-to-end project management of key messages, press releases, social media, influencers, blog posts, and paid advertising• Developed and published articles, newsletters, and videos for company intranet platforms

San Francisco Bay Area

Responsible for overarching strategy and day-to-day communications and public relations operations for Magento – providing a flexible, commerce platform to deliver omnichannel solutions to help retailers and brands of all sizes scale and grow. - Owned the creation, strategy, and deployment of all internal employee communications for the business. - Led external crisis communications strategy and reactive media messaging around key executive churn, product outages, and data privacy concerns. - Formulated media messaging for external audience dissemination via company blog and press releases announcing upgrades, new product launches, and global community events. - Developed, wrote, and published stories and videos for a global eBay Inc. internal audience via company intranet.

San Francisco Bay Area

Led the overall strategy development and lead execution of global marketing campaigns to drive content and community KPI’s on core eBay properties - Shopping.com and Epinions.com.

San Francisco Bay Area

[Company Closure] Orchestrated all marketing efforts for the largest premier provider of direct-to-consumer beverage programs in the U.S., specializing in product personalization, wine club management, and retail. Partners included Elvis Presley Enterprises, Sunset Magazine, San Francisco Chronicle, Snapfish and more.

San Francisco Bay Area

[Contract Position] Directed all sales operations for Global Music Entertainment Company’s (100+) company-run online artist stores and wholesale properties, including; Green Day, R.E.M., Tim McGraw, Faith Hill, Kid Rock, Misfits and more.

San Francisco Bay Area

Executive Producer for official artist’s websites, online fan clubs, and eCommerce stores including; U2, KISS, Paul Stanley, Ozzy, Meat Loaf, Ringo Starr, Def Leppard, Motley Crue, Lynyrd Skynyrd, John Mellencamp and Fleetwood Mac.

Bachelor Of Arts, Media Communications

Leadership And Manager Effectiveness

Communication And Media Studies