Steven Herz Email and Phone Number

Head of Product and Executive Director Product Management 02/2022 to 06/2023Chief Product Officer 09/2018 to 02/2022Strategic Product Management and Pipeline Growth:➤ Established Strategic Product Management discipline to define and execute a value-driven roadmap.➤ Developed an integrated business process Voice of the Customer program to drive roadmap insights and client satisfaction. ➤ Established an ROI tool for improved sales win-rate and implemented data analytics to support client ROI realization.➤ Led executive-level collaboration to define cross product integration and deployment strategies and messaging➤ Institutionalized user-centric design methodologies for rapid UI and prototype design reducing time to value delivery➤ Achieved a 75% revenue increase and 5X sales pipeline growth through strategic initiatives and targeted market positioning.➤ Successful company sale at 7X valuation through due diligence, negotiation and growth strategies implemented.Team and Leadership Management/Excellence:➤ Oversaw strategic governance, idea management, portfolio analysis, execution governance, and user-centric design.➤ Mentored and supported functional leads in developing department processes and quality controls.➤ Established dashboards and business analytics to monitor, iterate, and improve overall team and business performance.➤ Coordinated end-to-end release go-to-market activities from initiation and sprint planning through client sprint demos and market campaigns and launch.

➤ Managed and launched value-driven releases of the Telemed IQ platform through the establishment of SOC Telemed's Product Management processes and product strategy.➤ Launched new Psychiatric, Neurology, Critical Care and patient engaging services enabling 18% service line growth.➤ Developed and managed business and product strategy for the enablement and optimization of telemedicine technology.➤ Supported delivery of clinical services to hospitals, health systems, and providers nationally and internationally.➤ Established user group forums and engaged existing customers in feature alignment, prioritization, and definition. ➤ Defined, developed, and directed product and portfolio management processes and executive leadership governance.

➤ Developed, launched, and managed the business and product strategy for Exostar's new healthcare business segment.➤ Managed vendor assessments to support product acquisition and established development and quality assurance teams.➤ Led the development and implementation of successful corporate product life cycle and go-to-market processes.➤ Designed, developed and launched new clinical trial and chronic condition patient engaging care management platform.➤ Drove sales to health systems, providers, payers, and clinical research organizations and oversaw account management.➤ Managed Product and Software Development teams through development and execution of all developed roadmaps.

Director of Strategy and Business Development 05/2013 to 11/2014 Vice President of Product Management, Enterprise Services 08/2008 To 05/2013Vice President of Product & Portfolio Management 02/2002 to 08/2008➤ Expanded product service offerings through vendor partnerships to meet critical Meaningful Use requirements.➤ Led negotiations, contract execution, IT integration, and market launch to drive over $2.5M increase in annual revenue.➤ Established C-suite relationships and led negotiations with 8 health systems resulting in over $16M in service revenue.➤ Developed the business and product strategy and completed 7 new service contracts resulting in over $35M in revenue.➤ Established Quest's HIT Product and Portfolio Management Office, implementing processes for enhanced productivity.➤ Directed cross-functional teams of 200+ staff and consultants for the successful development, quality assurance, and launch of 8 product lines, averaging 2-3 releases per line annually.➤ Spearheaded annual strategic product planning and budgeting initiatives, collaborating with senior leadership across provider, hospital, payer, and employer market segments.➤ Managed the comprehensive governance of the HIT product portfolio, executing 150-225 strategic and IT initiatives ranging from $35K to $2.5M, both domestically and internationally.➤ Formulated and executed an integrated product strategy aligned with market requirements and HIE regulations, fostering organizational synergy and driving growth in IT and diagnostics testing business.➤ Played a pivotal role in securing ONC contract awards for HITECH Act funding, supporting state HIE business and product plan submissions, and facilitating successful implementations of the U.S. Nationwide Health Information Network (NwHIN).

➤ Vice President of Product Development – Labportal, Inc., Chantilly, VA – 07/2000 to 02/2002➤ Director of Product Development – American Medical Laboratories, Inc., Chantilly, VA – 02/1998 to 07/2000➤ Director of Applications Development – Parsons Engineering Science, Fairfax, VA – 05/1994 to 02/1998