Senior Manager, Ecommerce Site Experience
Current- Identify opportunities, and facilitate execution, of improved selling features/pages to drive web order conversion, including: Search, Browse, promotional landing pages, PDP, product recommendations- Partner with analytics teams on A|B testing of the website customer experience- Develop reporting and monitor KPIs of factors influencing top funnel and house conversion, and/or insights into onsite customer shopping behaviors- Manage small team of associates also managing/supporting aspects of the web experience aligned with onsite product merchandising / selling