Hello, I'm Steven, and I have two years of experience in digital marketing, with a focus on executing campaigns, leadership, and client-facing roles through my organizational and fellowship experiences.I am passionate about leveraging my leadership skills and marketing expertise to help organizations and their communities thrive. My goal is to craft impactful digital strategies that foster meaningful connections and deliver lasting results.I am an avid outdoors enthusiast. I love backpacking, scuba diving, snowboarding, and hiking. With a passion for learning and trying new things, I’ve cultivated a diverse range of hobbies that continually inspire me.As the former Marketing Director of Adventure Club, I dedicated myself to enhancing our organization's branding and managing the media planning aspects of our social channels. Throughout this role, I learned a crucial lesson: the power of data in storytelling. To drive positive results, I needed to back up my decisions with data and explain it in a way that helped my team coordinate our multi-campaign initiatives. My curiosity about digital marketing deepened, and under my leadership, I successfully united communities and transformed the club into one of the most popular organizations on campus.My recent graduation has only intensified my passion for delving deeper into the realm of Search Engine Marketing. Currently, I am part of a fellowship program called COOP Careers, where I am honing my abilities to strategize, develop, manage, and optimize Google Ads Search campaigns for small businesses. This new adventure offers endless opportunities for learning and growth, and I am eager to seize them.Looking ahead, my goal is to become a professional in the field of Search Engine Marketing. I aspire to leverage my skills to help organizations and their communities thrive, using digital marketing strategies to create impactful and meaningful connections.Thank you for taking the time to learn more about me. If you share similar interests or have opportunities that align with my goals, I'd love to connect and explore how we can collaborate.
Awaken Services
View- Website:
- csufadventureclub.blogspot.com
- Employees:
- 2
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Marketing AssistantAwaken ServicesGarden Grove, Ca, Us
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Program ManagerCsuf Adventure Club Aug 2023 - PresentFullerton, California, United States● Framed opportunities by cleaning and analyzing KPI and budget data in Excel, presenting cost saving strategies using visualizations that led to a 46% increase in net income. ● Implemented a risk management strategy that reduced event risks, predictability, and satisfaction. -
Director Of MarketingCsuf Adventure Club Aug 2022 - Sep 2023Fullerton, California, United States● Launched 14 email campaigns via MailChimp, achieving a 46% CTR and 11% CVR in signups by optimizing copy, design, and audience targeting.● Directed 8 brand activation events and engaged 750+ students by direct sales and presentations, driving a 51% increase in email subscribers and membership by 30%.● Built sponsor partnerships at co-branded events, coordinating 150 product giveaways and 8 ads that boosted community engagement and customer lifetime value.● Conducted monthly team meetings with 3 to optimize campaign performance, strategy, and execution.
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PresidentCsuf Adventure Club Aug 2021 - Aug 2022Fullerton, California, United States● Executed 6 camping trips, 10 hikes, 4 fundraisers, and 4 co-branded events, leading 4 cross-functional teams, and adhering to budget and on schedule.● Coordinated HR change management that enriched work culture and communication, cutting turnover by 45%, and boosting applicants by 38%.
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Vice PresidentCsuf Adventure Club May 2021 - Aug 2021Fullerton, California, United States● Spearheaded the strategic pivot of the outdoor recreational club to a virtual platform in response to the COVID-19 pandemic, ensuring continuity of engagement and activities for members.● Delegated responsibilities among existing leaders and maintained strong leadership by recruiting new leaders.
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Social Media And CoordinatorCsuf Adventure Club Aug 2020 - Aug 2021Fullerton, California, United States● Maximized social media impressions and brand positioning through SEO captions, targeted hashtags, engaging graphics, high-quality photos and videos, and vlogs.● Developed quality assurance and brand standards between social media and design team.● Developed and implemented comprehensive event advertising strategies, including content creation for Instagram, Facebook event invitations, email newsletters, flyers, and outbound sales initiatives.● Revamped social media accounts to enhance branding, content consistency, and relevancy by updating the logo, brand colors, themes, and merchandising while staying current with industry trends.
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Fundraising CoordinatorCsuf Adventure Club Jan 2019 - Aug 2020Fullerton, California, United States● Coordinated event marketing and promotional efforts for fundraisers with an average of 45 attendees.● Oversaw logistics during fundraising events, successfully executing all four events.
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CoachJunior Ambassadors Leadership Program Jul 2017 - Jul 2018Westminster, California, United States● Coordinated diverse meetings and conferences covering topics such as public speaking, character development, team dynamics, consensus building, project management, and leadership styles.● Amplified partnerships with local businesses, securing $2,000 worth of conference food supplies, and led a swift fundraising campaign that generated $1,200 in under 30 days.● Led a team of 11 members to achieve a $1,200 fundraising goal within just four weeks.● Mentored four students over nine months, guiding them in improving relationships, career prospects, and daily lives through weekly coaching.● Garnered ten prestigious awards from congressional, state, and local bodies, recognizing a total of 2,000 service hours.● Designed and executed impactful community service projects, including one that distributed 20,000 pounds of clothing and 300 hygiene kits to women's centers and homeless shelters.
Steven Le Education Details
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Digital Marketing -
High School Diploma
Frequently Asked Questions about Steven Le
What company does Steven Le work for?
Steven Le works for Awaken Services
What is Steven Le's role at the current company?
Steven Le's current role is Marketing Assistant.
What schools did Steven Le attend?
Steven Le attended Coop Fellowship, California State University-Fullerton, Mihaylo College Of Business And Economics, Pacifica High School.
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1mail.chapman.edu
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4virginia.edu, gmail.com, merkleinc.com, meeter-app.com
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