Steven Liang Email & Phone Number

Bellevue, Washington, United States

Crafting user centric ads products that effectively achieve business objectivesFocus: Ads Signal, Measurement and Privacy

Lead Researcher for cross-org product initiatives, including employee and business tooling, consumer facing care platform. Close partner with product, design, data, and business to shape product strategies and roadmap.

Bothell, Wa

Lead Researcher for multiple consumer facing oral health electronic products and services, and AI development, driving meaningful innovations and ensuring successful launches of product globally.

San Francisco Bay Area

- Led exploratory and evaluative research projects from end to end across various domains for both enterprise and consumer products, with clients such as Google, Apple, Sony, Salesforce, etc.- Conducted in-lab and remote studies that spanned across over 10 countries. - Uncovered and leveraged insights to influence both design implementation and product strategy.- Advised startups in user research to help drive user-centered design and development.

University Park

- Main responsibilities include: assist organizing annual Milking the Rhino competition; plan annual Bad Design competition at Penn State

- Led development and implementation of usability testing for mobile reading platform and Android note-taking application for a large Chinese telecommunications company. Wrote scripts and tasks and served as test moderator. - Directed complex data-analysis project for a telecommunications company. Reviewed 8,000+ feedback forms from users to identify usability and interaction problems.- Presented findings and product recommendations directly to client; included problems of interaction, function, content, information structure, and visual. More than 80% of recommendations were subsequently implemented.- Executed a survey-based study for a US technology company. Studied user behaviors of downloading media files to phones & PCs, file transfer between devices, and file sharing with others, etc. - Led 15-person internal brown bag session on use of “Grounded Theory” for large qualitative data-set analysis.

- Interviewed 19 suppliers and identified a total of 110 opportunities and 35 unique opportunities on a Reduce, Reuse & Recycle project that helped NYPRO’s supplier partners save both resources and cost- Saved more than 75,000 Dollars annually for NYPRO China with the internal team

Master Of Science - Ms, Industrial Engineering Option In Human Factors

Bachelor Of Engineering (B.E.), Industrial Engineering