Steven Schwartz Email & Phone Number

Greater Boston Area

Senior Consultant focused on helping life science, healthcare and higher education organizations implement Saleforce.com, Veeva, HCP, patient and consumer-centric applications. Senior Consultant (Fortune 500 pharmaceutical client)Led implementation of Investigator Sponsored Research (ISR) and Health Care Provider (HCP) portal. Oversaw project plans, budget, risks, client communications, development team, testing, documentation, and deployment. Ten-month initiative resulted in:* Simplification of ISR research and named patient program drug requests processes.* Elimination of manual tracking and data entry.* Streamlined acquisition of drugs for terminally ill patients.* Improved communications and document exchange between internal stakeholders and ISRs/HCPs.* Creation of a 360° lifecycle view, e.g., reviews, decisions, comments, follow-ups and versioning of documentation. § Recognition for superb leadership (Mavens Star Award for Client Appreciation).. Outcome metrics proprietary.

Westborough, Ma

Oversee all PR, new product launches, crowdfunding, and digital marketing activities including lead generation, web, social media, SEO, SEM, video and analytics.NEW PRODUCT LAUNCHLaunched new consumer product called the AmpStrip, a heart rate monitor and activity tracker that can be worn on the body 24/7. Oversaw the development all marketing including: professional video, photography, copy, microsite (ampstrip.com) and Indiegogo landing page.The AmpStrip was awarded a CES Innovation Award in wearables category, Best of CES by Engadget and Stuff.TV. The Indiegogo campaign was fully funded in 7 days and has raised over $535,000.DIGITAL MARKETINGOptimized the customer experience on FitLinxx.com and AmpStrip.com. Developed digital marketing channel strategy including the management of website content, email marketing, lead generation, social media, and search engine optimization. Established and built social media presence with LinkedIn, Twitter, Facebook, Google+ and Pinterest. • Exceeded demand generation by 48% through digital marketing, SEO, conferences, and telemarketing, converting 51% of qualified leads to pipeline. • Increased overall website traffic by 153%, new website traffic by 134% and Google traffic by 148% year-over-year resulting in 8% web-to-qualified lead conversion rate.• Managed the development of web and mobile application development user interfaces resulting in a unified look across products and platforms.

Smithfield, Rhode Island

Provide strategic planning, operational support, web marketing, communications and development expertise. This includes project management, business requirement definition, message creation, content management and CRM system selection, email marketing, lead generation, and SEO and PPC campaign management. Responsible for budgets, project management, staff supervision, testing, and client support.