Steven Simmons Email & Phone Number

Belmont, Ma, Us

Boston, Massachusetts, United States

-Responsible for developing strategies on all functions of Sales, Marketing, Business Development, and Partnership strategies to achieve sales targets and expand the client base-Design strategic plans for sales success, defining sales targets and key accounts, developing relationships with clients and moving them through each step of the sales process from pre-sales to close-Dictate planning and strategy around marketing and sales enablement materials across different stages of client decision making to support sales success-Report on sales pipeline, and revenue projections, sales activities to help define corporate strategy and strategic direction of accounts

Boston, Ma

-Built strategic relationship management with industry C-suite stakeholders to develop new business and achieve company objectives-Developing and expanding relationships with industry partners that support direct revenues to achieve strategic objectives-Prospect, qualify, and cultivate new leads through networking, outreach, conference attendance and various lead generation activities.-Move warm prospects through the sales cycle with effective negotiation tactics, identifying streams of funding, procurement vehicles and contracting mechanisms, establishing relationships with various other contributing decision makers, and other necessary activities.

Boston, Ma

-Analyze industries to identify areas of opportunity and addressable markets to unveil insight such as key industry challenges, target clients, buyer personas to target within key accounts, and identify funding opportunities for clients / procurement strategies to close deals-Conducted market research to define competitors and potential channel partnerships, and provide competitive intel to leadership and product management-Identified target audiences and built messaging for customer pain points and outcomesDesigned marketing and content strategy aligned to buyer’s journey-Developed sales enablement materials and programs to ensure effective positioning for company sales targets

Boston, Ma

-Managed digital marketing strategy design -Managed relationship and coordinated marketing activities and creative design with external agency-Lead market research efforts to uncover the viability of current and existing products/services-Coordinate with the sales team to produce effective strategies-Analyzed KPIs to evaluate the success of marketing efforts to develop new ideas to expand market presence

Boston, Ma

-Developed and executed short-term and long-term marketing plans to grow the brand presence, create newbusiness opportunities, and achieve overarching business goals.-Oversaw and managed the launch of new go-to-market strategy, branding, and revamped company website to present new product messaging and direction.-Developed sales enablement content strategy and produced content pieces such as product data sheets, white papers, blogs, product use case explainers, and various other collateral items.-Implemented numerous marketing campaigns across numerous activities including email marketing, Google AdWords, and social media advertising, to generate qualified leads and deliver new sales for the organization.

Waltham, Ma

-Collaborated directly with the marketing leadership team to launch social competitive positioning andcompetitive displacement campaigns to ensure differentiation against competitor products.-Enlisted and aligned customers to serve as references for online reviews, case studies, press, and analysts, sales enablement references, and customer-to-prospect references.-Managed crisis communications, reactive responses, arising from any market activity, as well as product orcompany activity, to alleviate issues.-Produced global customer newsletter and a diverse array of content pieces for company marketing effortssuch as eBooks, white papers, case studies, and website landing pages.

Waltham, Ma

Greater Boston Area

Greater Boston Area

Greater Boston Area

Bachelor Of Arts (B.A.), Communication And Media Studies

Communication And Media Studies

Communication And Media Studies