Steven Starling Email & Phone Number

Los Angeles Metropolitan Area

Experienced Sales Executive with a successful track record in the plastic surgery industry, renowned for driving revenue growth and excelling in launching innovative products. Proven expertise in building and nurturing client relationships, coupled with a keen understanding of market trends. Known for strategically introducing new products, ensuring.

Irvine, CA

• Led Global Marketing Strategy for 5 Global Regions identifying new product opportunities to expand portfolio offerings beyond core business through adjacent market opportunity within existing customer base to create.
• Managed all marketing responsibilities for R&D developed innovation to add $100M/5-Year in global topline revenue. Collected VOC (Voice of Customer) to build 5-year global market model as well as regional pricing per.
• Identified partner for $65M/5-year topline opportunity with Business Development partners to fill portfolio gap, increasing revenue for existing procedures within core business. Led all Global and Commercial marketing.
• Created design, look and interface of new online digital tool for warranty claims and led IT team on development and testing, implementing solution that is first to market and designed to increase customer experience.
• Built digital promotion and infrastructure for consumer giveaway program, resulting in increased revenue of $3M of core products. Directed agencies and IT partners.
• Directed all coordination activities and agency management for consumer trade show for 3 years, collecting consumer insights after speaking to 1200 consumer directly and using data to build statistically significant.

Irvine, CA

• Developed and coordinated digital marketing plans through strategic partnerships, new online tools and rebranding to support launch of new products and drive revenue growth of existing portfolio.
• Built Product program strategy for customers to order strategic products online only by launching new eCommerce site to increase online orders and reduce phone / fax orders. Increased product revenue by 20% and.
• Rebranded social media and 2 consumer websites into 1 (https://www.breastimplantsbymentor.com/home), increasing organic traffic through SEO (search engine optimization) to increase patient acquisition. Increased social.
• Led partnership on Realself https://www.realself.com/mentor, bringing brand to where customers were doing the most research. Built strategies with top surgeons on site which have resulted in being top rated / most.
• Managed Digital agencies and created digital collateral / content to be shared on websites and digital platforms.

Santa Barbara, California Area

Drove commercial initiatives through 8 product launches in less than two years collaborating closely with global marketing, sales learning, professional education and operations to consistently launch successful products and gain share from competition. Managed all digital launches since 2015 including ecommerce physician facing site and two patient facing.

Charlotte, North Carolina Area

• Managed and serviced one of country’s largest IDNs responsible for $9.8M of total $33M J&J Medical Device Business. Worked with multiple J&J companies, local sales representative and US Marketing to promote new.
• Oversaw Ethicon enterprise relationship for wound closure for CHS (Carolinas Health System) - $9.8M territory, managing conversion of $2M TSA upgrade affecting multiple territories in different states.
• Selected as key member of launch team for 3 new wound closure technologies in 2011 with emphasis on Cardiovascular (CV) surgery and General surgery and BETA launch team member in Q1 2012 for new CV products to be.
• Recognized as clinical expert for company in biologics in field, resulting in appointment as clinical liaison for general surgery products.

Edison, NJ

• Collaborated with co-marketing partners to drive growth of new products developed including. Manage relationships with Johnson & Johnson partnership in global marketing, sales learning, professional education and.
• Served as Lead Marketer for field sales support with Ethicon Sales representatives, supporting targeting Key Opinion Leaders and developing educational materials for co-promotion in the field.
• Developed marketing materials in partnership with Ethicon marketing for national launch plan and sales support initiatives for entry into new market for 300+ reps.
• Established $50M portfolio for Ethicon by gaining customer insights, translating insights into actionable customer requirements, and working closely with project team to develop new product parameters such as evidence.
• Crafted strategy and business plan for external partnerships and refined plans in review with senior leadership, implementing optimized partnership plan for $60M in collaborations with Ethicon, Synthes, and Mentor.
• Started as Associate Product Manager and promoted within 5 years to Sr. Product Director after leading multiple R&D product development projects to commercial availability through successful strategic partnerships in.

Ran daily operations of the division including forecasting, line maintenance and additional product development as well managing relationships with corporate partners. Acted as liaison for 6 corporate partners in different market segments. Successfully completed 9 product launches into different markets since 2007.Managed project teams for multiple.

Edison, NJ

Ran all the day –to-day operations of 5 product lines supporting internal sales force and managing relationships with corporate distribution partners. Planned and attended all trade shows associated with product lines.Responsible for all year-end forecasting activities for product lines and in charge of all yearly budgeting projects for MTF.

Wilmington, DE

Responsible for managing a team of 20 employees on SEC regulations and tax law.Responsible for training and developing employees to develop branch relationships to grow securities business

Member of merger integration team. Responsible for creating and delivering information to train employees to service customers and employees on conversion of two banking/brokerage systems.Managed and educated all new employees hired to speak with investment banking clients, including products and systems.Developed the model for new employee assessment.

Wilmington, DE

Relocated to Delaware to setup new customer service center for investment; assisted in developing new site’s employees to attend to clients and branches.Maintained current SEC and IRS regulations as well as maintaining Series 7 and 63 Brokerage licenses

Supported investment licensed employees by helping to service their clients for capital management products.Developed relationships with branches to further grow business for other investment products.