Steven Will Email and Phone Number

Manage strategic and tactical marketing for digital building software solutions used for building management and security. Creatively promote the Siemens story and value around smart buildings: healthy, productive, energy-efficient workplaces. Deploying product marketing programs and sales support tools in a compelling way to make an impact. Smart Infrastructure, Building Products, Digital Buildings.

Plan and implement marketing communications and sales support to company to create awareness, generate demand, and create effective sales enablement tools. Create new and strategic marketing strategies and implement technological marketing platforms to help associates convey the full solution portfolio to customers.

See Cummins Allison experience.

See Crane Payment Innovations experience.

Manage integrated marketing communications for Cummins Allison JetScan iFX check and currency scanners. Create print and online collateral, videos, case studies, white papers, eMailers to create customer awareness, lead generation, and brand awareness.

Product management and product line management. Interfaced with customers and engineering to bring products to market. Created market requirements for development of new products and/or features for existing products. Oversaw field test trials. Trained customers and company personnel and products, features, and positioning. Created user interfaces for new products.

In charge of business operations. Marketing, sales, and manufacturing management. Fostered direct customer and dealer relationships, as well as vendor partnerships. Managed product development from concept to roll-out. Brand management and product positioning.