Steve Rollings Email & Phone Number

Charlotte, NC, US

Charlotte, North Carolina, United States

• Meet regularly with cross-functional teams and vendors to gather insights to improve workflows
• Discover new ways existing Advertising Products can be enhanced or changed through APIs or new systems to better support broader company and industry needs
• Research software documentation around User Experience and APIs and apply that knowledge to our business workflows or create new workflows to increase efficiency in the new system
• Write development and business requirements to provide to multiple teams for changes across multiple systems
• Coordinate testing and clarity of requirements in preparation of launching new workflows and/or systems
• Train users across business teams on internal systems such as Freewheel, Operative.One, and Salesforce so they can strategize and create campaigns or products to best meet client needs

Charlotte, North Carolina, United States

• Meet regularly with Fulfillment team members to gather insights to improve their workflows
• Worked with cross-functional teams to ensure Fulfillment improvements have no negative impacts as well as persuade those teams to improve particular aspects of workflow.
• Trained and implemented multiple workflow improvements and changes per year
• Perform troubleshooting as it relates to the Streaming TV Product as a whole using Freewheel Analytics or Log Data as well as cross-functional team data.
• Trained users as part of onboarding any new workflow, product, or system enhancements
• Managed 4-6 projects at one time from beginning to end

Charlotte, NC

• Oversee all Ads Everywhere Product performance for entire nation
• Communicate effectively optimization strategies that also align with client expectations
• Catch and edit user errors within Freewheel
• Perform troubleshooting and analysis as it related to a specific campaign’s performance using Freewheel Analytics or Log Data
• Trained users on Freewheel UI so they could create and build campaigns to best meet client needs
• Provided user insight to help the company create improved workflows and automation

Charlotte, North Carolina Area

• Within the Freewheel software oversaw all Ads Everywhere order entry including Campaign Creation and Setup, Placement adjustments, and Creative building and linking
• Communicate with the Sales team regarding order entry details and instructions
• Organized details for order entry for 50-100 Campaigns and trafficked 100-200 creatives weekly
• Quickly became overseer for Los Angeles, Hawaii, and NCC regions making up about 25% of revenue for Digital Products.
• Helped organize the introduction of the News Everywhere product into workflow

Gaffney, SC

• Worked with a team to write daily output of 150 product specifications
• Monitored and organized all studio inventory, 200-1500 items weekly
• Edit copy for grammar errors for 75 product specs daily
• Created new check-in system for inventory

Morehead City, NC

• A North Carolina digital marketing agency specializing in website design, social media & search engine marketing as well as advertising. Relocated to Charlotte, NC following graduation from East Carolina University
• Completed SEO for 20 small businesses websites, including e-commerce SEO for a fashion boutique
• Wrote, Filmed, and Produced 27 Web Videos using Word and Adobe Premiere
• Wrote 16 TV and 16 Radio commercials scripts for multiple campaigns in unique brand voices
• Contributed to creative process by creating concepts and messages on a weekly basisAchievements
• Began the in-house production department

Greenville, NC

• This role was an internship with East Carolina University’s student radio station. Promoted consistently over 18 months and 3 semesters. Left WZMB for the opportunity to work with a local advertising agency.General.
• Planned 10 on-location remotes, and 5 special guest on-air performances
• Created social media strategies to promote station events with Facebook, Twitter, and Instagram
• Organized trainings for current DJ’s and hired new DJ’s
• Scheduled all automation and live programmingMusic Manager (Dec. 2013 – May 2014)
• Coordinate communication between promoters and DJ’s regarding bands to publicize

Bachelor Of Sciences (B.A.), Communication Public Relations

Activities and Societies: WZMB B.A. in Communications with emphasis on Public Relations.

Associate'S Degree, General Studies With A Certificate In Accounting