Snezhana Todorova Email and Phone Number
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Snezhana Todorova personal email
As a seasoned marketing leader and consultant, I have spent more than 15 years helping organizations transform their marketing strategies into actions that deliver real results. My expertise in project management and strategic marketing has enabled me to work with some of the largest technology companies on the market, including SAP and HP.Throughout my career, I have realized the importance of communicating effectively and building strong, collaborative relationships with teams and stakeholders. Whether it's leading cross-functional teams or managing complex organizations, my focus remains on driving success and delivering impactful results. I strongly believe in a diplomatic, hands-on approach that creates meaningful connections and tangible outcomes.Passionate about new technologies and sustainable marketing, I believe in strategies that not only drive growth but also contribute to a more resilient future. Specialties: - Strategic Marketing: Crafting visionary strategies that propel brands forward.- Project Management: Orchestrating seamless execution from concept to reality.- Demand Generation: Driving impactful results through innovative approaches.Proven Results:- Developing and launching the Partner Demand Concierge Program for SAP globally- Consulting more than 100 SAP partners globally- Executing organizational demand generation audits to identify gaps and propose new strategies to improve lead generation- Creating the global strategy and program concept of the HP World Tour Roadshow - Successfully launching the HP World Tour Program in more than 15 countries- Successfully executing a global roadshow of 10 events globally in 3 monthsWhether you are looking to transform your marketing strategy or stay ahead of the latest industry trends, let's connect and explore how we can work together to achieve your objectives.
Nytro Marketing
View- Website:
- nytromarketing.com
- Employees:
- 20
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Global Marketing Project ManagerNytro Marketing Mar 2016 - Presentβ’ Managing global marketing projects for international customersβ’ Managing the marketing and social media activities for Nytroβ’ Actively supporting the sales and presales activities for Nytroβ’ Developing and utilizing best practices for the Nytro Groupβ’ Special projects support
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Global Project Manager & Global Delivery LeadMatchcode Jan 2016 - Mar 2016β’ Strategy & Planning - responsible for setting the delivery team goals in alignment with the company strategy and objectives. Communicating and reviewing the goals on an on-going basis.β’ Team coordination - team coaching, discussions, problem solving.β’ People management β’ Project controlling - controlling all current projects with regards to project reporting, cost controlling and budget, closure documents, resources utilization, customer satisfaction.β’ Customer satisfaction - managing the customer satisfaction survey on an ongoing basisβ’ Best Practices & Customer References - sharing best practices within the Delivery team - project achievements, challenges, learnings, new marketing ideas/trends.β’ Sales Support - ensuring that the Delivery team provides proper support to the Sales team within the pre-sales and sales process. β’ Supplier & Partner management - on-going management of the Global List of Suppliers, identifying and adding new suppliers to the list; evaluating suppliers performance, keeping an overview of the pricing for global / regional suppliers. -
Senior Program Manager - Hewlett Packard Enterprise RoadshowHewlett Packard Enterprise Via Matchcode Jul 2015 - Dec 2015Hewlett Packard Enterprise Roadshow planning, budget and reporting:β’ Budget forecasts and budget plan templates (global, regional, and local)β’ Planning and reporting structure via existing reporting tools and systems β’ Planned and consolidated KPIβs for ongoing measurementβ’ Calendar planning with the regions β’ Collect ongoing feedback, best practices, lessons learned, procedures etc.PMO Execution, tactical program management and roll-out to the regions:β’ Syndicates the process documents to HPE teams (global / regional / local)β’ Supports the HPE Project Manager and team with customized content (PMO meeting content etc.) β’ PMO co-ordination and documentation β facilitate regular sync-up meetings, share best practices and follow project progress β’ Roll-out calls and on-going support to each region and / or country to facilitate understanding and implementation of the processes, assets, best practices β’ Collects (additional) requirements from the Regions and liaises with HPE owners for deliveryβ’ Stakeholders management, escalation pathsEvents Registration Management:β’ Manages the onsite registration team and process for all events β’ Aligns with key stakeholders to ensure branding compliance and excellent attendee experience β’ Collects registration best practices from the events, evaluates and integrates into the future eventsβ’ Stakeholders management and escalation pathsAMS Events Production Coordination:β’ Coordinates the production team and ensures that information is cascaded and corporate requirements are met
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Senior Program Manager - Hp Global World TourHewlett-Packard Via Matchcode May 2013 - Jul 2015β’ Supporting the global HP World Tour events strategy definition and engagement model establishmentβ’ Implementing corporate branding rules and policies β’ Managing regional stakeholders and enabling information cascading β’ Certifying that agreed World Tour guidelines, measures, processes, brand are cascaded correctly to the respective countries β’ Enablement of cross-geography best practices sharing and collaboration to drive efficiency β’ Managing risk by identifying solutions or bringing agreed problems to global escalationβ’ Communicating and verifying execution of global content prioritiesβ’ Implementing reporting measures and building regular reports
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Program Manager Emea Emerging Markets - Account Based MarketingSap Oct 2012 - May 2013β’ Responsible for reviewing the planning and execution status of all Account BasedMarketing (ABM) plans in 4 Market Units: Africa, Central & Eastern Europe (CEE),Commonwealth of Independent States (CIS) and Middle East & North Africa (MENA)β’ Identifying and analyzing the gaps in the ABM areaβ’ Offering available campaigns from the EMEA Marketing resourcesβ’ Building a best practices community within the Emerging Marketsβ’ Supporting the ABM planning process for 2013 -
Country Marketing ManagerSap Bulgaria Jan 2008 - May 2013β’ Marketing Strategy - defining the local SAP marketing strategy by translating thecompanyβs global business objectives into effective marketing execution tacticsβ’ Strategy Execution - analyzing, developing, managing and successfully implementingdemand generation, pipeline building and sales acceleration activities, including datamarketing, direct marketing, online campaigns, PR & events, and moreβ’ Lead Management - managing the lead-opportunity process by securing good leadquality and high acceptance ratesβ’ Event Management β organizing the biggest events of SAP in Bulgaria by executing allnecessary steps from identifying the target audience, devising the event concept,planning the logistics, coordinating the technical aspects, launching the event, posteventanalysis, etc.β’ Market Research/Analysis β providing recognized expertise in understanding targetaudience and interpreting market intelligence to optimize data segmentation forcampaign impact. Identifying new white spaces for future marketing activitiesβ’ Asset Management β expertly overseeing the development and dissemination ofcontent such as collateral, web sites, white papers, etc.β’ Agency Management β identifying, engaging, and contracting suitable agencies tomanage respective projects, including related budget and cost. Identifying andrecommending preferred agencies and initiating vendor agreements to optimizeinvestments beyond own campaign activitiesβ’ Budget Management - responsible for the total marketing & telemarketing budgetβ’ Channel Marketing - driving demand generation activities with partners and ensuring astrong communication alignment between SAP and its ecosystemβ’ Customer Satisfaction β conducting quarterly customer satisfaction surveys
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Conference & Marketing CoordinatorAmerican University In Bulgaria May 2006 - Jan 2008β’ Responsible for the organization and scheduling of all the events in the Elieff Centerβ’ Primary contact with external clients for the supply of offers and price quotes regardingthe use of Elieff Center spaceβ’ Maintaining a current competitive analysis of pricing and services in the market,market scanning and segmentation, keeping sustainable partnership with customersand attracting new onesβ’ Responsible for preparation of rent contracts, payments of clients, invoices and anyother follow-up needsβ’ Keeping filing system of all the events, conferences and customers in the Centerβ’ Coordinating closely with the Facilities Manager and the Accounting office, preparingfinancial and occupancy reports for the Board of Trustees in AUBG -
Vice President External Realtions 2006/2007Aiesec Sofia Jun 2006 - May 2007β’ Responsible for the consistent and clear positioning of AIESEC Sofia in the externalenvironmentβ’ Keeping sustainable relationships with the current partners of AIESEC and attractingnew future partnersβ’ Responsible for the relationships between AIESEC and the corporate, the NGO andthe public sector, the University of National and World Economy and the alumniβ’ Project management, product development and events organizationβ’ Managing a team of 10 people and making strategic decisions for the organizationdevelopment
Snezhana Todorova Skills
Snezhana Todorova Education Details
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Universitet Za Nacionalno I Svetovno StopanstvoInternational Business -
Universitet Za Nacionalno I Svetovno StopanstvoInternational Business
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Mathematic Highschool Of PlovdivSoftware Specialist
Frequently Asked Questions about Snezhana Todorova
What company does Snezhana Todorova work for?
Snezhana Todorova works for Nytro Marketing
What is Snezhana Todorova's role at the current company?
Snezhana Todorova's current role is π Transforming Visions into Results | Strategic Marketing Leader.
What is Snezhana Todorova's email address?
Snezhana Todorova's email address is sn****@****sap.com
What schools did Snezhana Todorova attend?
Snezhana Todorova attended Universitet Za Nacionalno I Svetovno Stopanstvo, Universitet Za Nacionalno I Svetovno Stopanstvo, Mathematic Highschool Of Plovdiv.
What are some of Snezhana Todorova's interests?
Snezhana Todorova has interest in Children, Arts And Culture, Education.
What skills is Snezhana Todorova known for?
Snezhana Todorova has skills like Marketing Strategy, Marketing Communications, Event Management, Business Strategy, Competitive Analysis, Strategy, Market Research, Direct Marketing, Marketing Management, Management, Demand Generation, Project Management.
Who are Snezhana Todorova's colleagues?
Snezhana Todorova's colleagues are Chandra Vardavas, Tatjana Megel, Emilia Beleganska, Tatiana Salcedo, Jana Leidner, Alexandra Schrauth, MarilΓΊ Rojas Gante.
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Snezhana Todorova
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