Director, Customer Insights And Analytics
Designed, executed and delivered in-depth actionable analyses to drive strategic decisions, program development and execution in support of a wide variety of business units and functional areas and over 4,500 financial advisors. Used analytics to identify and execute new business opportunities, segments for targeted multi-channel marketing and cost-saving operational efficiencies. Developed and managed effective sales and service programs designed to deepen client relationships, improve customer satisfaction, retention and cross-sell and enhance operational and advisor efficiencies and effectiveness. Analyses spanned across a business functions and all proprietary product lines including life and annuities. Accorded two AXA Innovation Awards for: 1- Innovating and implementing a more intelligent, effective and efficient web-based system for administering client/advisor reassignments that resulted in a 26% decrease in surrender rate and first year savings of $66M in retained assets2- Transforming the Mining Diamonds program, a program developed to provide agents with actionable data analytics, expanding program to all agents while reducing processing time and resources, resulting in 400% increase in agent participation while saving $2M in potential IT costs