Stuart Rowson Email & Phone Number

Manchester, England, United Kingdom

We help brands, media companies, clubs, governing bodies and events grow reach and engagement with kids and young adults across Sport and Entertainment. Expertise across:* Deep understanding of audiences across pre-school, 6-12 and teenagers into young adults and parents* Content strategies to fit business priorities. * Owned digital platform strategies from games to apps* Social media content and engagement* Digital and programme commissioning * Major event editorial and social planning* Omni-channel approaches to build brands* Aligning product and marketing strategies with content* Digital transformation of teams and business* Leading teams of 100+ toward single strategic priorities * Clients to date include: England Rugby, Chelsea FC, UEFA, Planet Sport, British Cycling, Commonwealth Games Federation, Birmingham 2022, World Cycling 2023, World Sailing, Powerleague and the UK Government Digital Service.

Mediacity, Salford

TV, digital and social strategy, commissioning, output and platforms - from iPlayer, Newsround, TV presentation web and apps, for CBeebies and CBBC, the UK's two leading children's channels.Led iPlayer-first strategy across content, product and marketing to deliver new new children's experience and record audiences.Managed a multi-platform department of 150 staff with large budget responsibility for all digital output - from website, apps, voice, to all social media and YouTube activity. Our websites and apps for 0-12s, include the market-leading CBeebies apps, and a weekly audience of 1m kids. Delivered digital transformation for Newsround, the UK's most-popular news service for kids, across online and TV, taking web audience to more than 1m children a week.Oversaw the TV Presentation area, the home of CBBC HQ and CBeebies House as well as leading brand Bedtime Stories.Led on all multi-platform brand strategies for our biggest programmes and titles.

Mediacityuk

Responsible for devising and delivering the content strategy for 16-34-year-olds across digital platforms and social media, as well as TV and radio for BBC Sport.Leading on social media strategy to maximise reach, referral and native content to portfolio of 30m followers across full suite of social platforms.Overseeing digital on-demand video content across short-form, live and socially-native storytelling for BBC Sport website and social platforms. Working with rights holders and governing bodies to develop symbiotic strategies to reach 16-34 year-olds, brokering deal to introduce MMA and UFC coverage to BBC Sport platforms.Working with BBC Sport broadcast teams to maximise content marketing opportunities across a range of programmes and major events.

Mediacityuk, Salford

• Responsibility for all output and editorial strategy across BBC Sport’s digital platforms on all devices - bbc.co.uk/sport, mobile, red button, IPTV, digital text, BBC Sport app, social media - ensuring BBC standards of world-class journalism are met at all times.• Driving multi-platform sports news/live event/video/feature/complementary programme coverage for bbc.co.uk/sport. Weekly: 30m browsers (21m UK, 9m global)• Managing department of 100+ plus journalists, editors, producers• BBC Sport digital editorial lead for London 2012, World Cup 2014, Rio 2016• Editorial project lead for BBC Price of Football study, the BBC’s largest piece of data-led sports journalism• Experienced in change management across multi-platform output and location• Experience in working with external product partners for off-the-shelf products and projects• Experience in working closely with external, high-profile partners and governing bodies across the sporting spectrum

Salford

Hull, United Kingdom

TV Output Editor, overseeing daily news content for BBC1 output, and running a team of 75 people in regional newsroom covering East Yorkshire and Lincolnshire.Previous roles also included Assistant Editor and Senior Broadcast Journalist.

Hull, United Kingdom

Grimsby, North East Lincolnshire, United Kingdom