Stu Parish is a UK CEO, Jacobs Media at Jacobs Media. Colleagues describe them as "I have never met anyone else with Stuarts grasp of the intricacies of running successful PPC campaigns and website SEO, which combined with his numerous other marketing skills have been instrumental in making the Freeads website as successful as it is today. I heartily recommend him to anyone and everyone." and "Stuart reads spreadsheets like others read books, interpreting them fluently and accurately to form valid, business-driven arguments. Immensely popular and personable among the 100-strong marketing team, Stuart's leadership was without question. His drive and vigour are great assets to Freeads, and I have no doubt that Stuart will continue to go on to greater and greater things. Hopefully our paths will cross professionally once again."
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Uk Ceo, Jacobs MediaJacobs Media
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Uk Ceo, Jacobs MediaJacobs Media Jan 2023 - PresentLondon, England, United KingdomResponsible for the UK portfolio of brands and their teams, inclusive of Aspire, the Association of Touring & Adventure Suppliers (ATAS), Online Travel Trading (OTT), The Caterer and Travel Weekly. At group level responsible for people & culture, management information, and the Jacobs Media brand. -
Managing Director Uk & Middle East, Jacobs MediaJacobs Media Group May 2021 - Jan 2023London, England, United Kingdom
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Managing Director Uk, Jacobs MediaJacobs Media Group Jan 2018 - May 2021London, United Kingdom
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Managing Director, Travel WeeklyJacobs Media Group Mar 2013 - Dec 2018
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Marketing & Operations Director, Travel WeeklyJacobs Media Group May 2011 - Mar 2013
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DirectorSightmap Marketing Solutions Jan 2008 - Dec 2013FleetSightmap marketing solutions has provided consultancy services to numerous online brands, specialising in developing and revitalising established online vehicles which have reached a crossroads in their business cycle.By analysing data more effectively and matching this up with business goals, Sightmap aims to provide short term consultancy which delivers long term goals and objectives for the client.
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Marketing & Commercial DirectorFreeads Classifieds Ltd Apr 2007 - May 2011Management of leading classified site with emphasis on business strategy, planning, traffic generaton, and analytics. Ownership of finance unit with responsibilty for P&L, cashflow management and business projections.Freeads Classifieds grew within 24 months from 20th to 2nd in the UK classified market with traffic figures of 2m per month. At peaks the business showed 80%+ year on year growth in visitors and 160%+ since the aquisition of the business in early 2007. At the time it was one of the top 500 sites in the UK according to Hitwise making it in the top 0.03% of total tracked sites in the country. On a page view basis the site ranked higher still regularly tipping over into the top 200 in the UK
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Head Of Marketing/Interim Marketing DirectorLastminute.Com May 2006 - Mar 2007London, United KingdomManaging both online and offline marketing teams across travel and lifestyle brands under the lastminute.com banner. Oversaw marketing team of 60+ heads across 10+ brands from October 2006 with total budget responsibility across all brands in excess of £25m. Created marketing plans and strategy which influenced overall business targets for the UK business.Delivered marketing campaigns throughout the year incorporating a marketing mix of TV, Radio, Press, and all digital channels. -
Marketing Manager/General ManagerTravelocity.Co.Uk Oct 2005 - May 2006London, United KingdomManagement of the the Travelocity brand within the Sabre owned travel portfolio (inc. lastminute.com).Created a Travelocity team within lastminute.com and significantly reduced marketing outlay by approx. 80% whilst maintaining prior year revenue. By optimising website products and promoting DP and hotel sales above flight only the % margin for the business doubled in a single year.
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Offline & Online Media ManagerLastminute.Com Dec 2004 - Oct 2005London, United KingdomFollowing the acquisition of Holiday Autos, moved to lastminute.com and oversaw complete overhaul of lastminute.com marketing channels to provide greater emphasis on ROI and justification of spend. Tracked marketing spend when joining was less than 20% but transitioned to a model where 80% was tracked within 18mths. Over the same period marketing budgets were grown 25% due to greater understanding and trust in the key ROI metrics.Reduced reliance on high cost agency partnerships and created in-house support where appropriate to work alongside remaining 3rd party relationships. Created centres of excellence amongst the team in key areas such as search, affiliates, and CRM.Attended weekly trading meetings with UK Directors and represented the UK at European marketing boards.
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Advertising ManagerHoliday Autos Ltd Feb 2001 - Nov 2004CamberleyJoined as Marketing Assistant in 2001 and grew to position of Advertising Manager within two years. Transformed the business model by launching the first paid search campaign and generating over £5m of revenue from this source in the first year. Search revenue grew to £10m+ in year two, whilst being supplemented by improved affiliate and CRM support. At peaks was delivering over 5,000 calls into the call centre from offline marketing in the consumer press and other offline channels
Stu Parish Education Details
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Marketing, Economics, Accounting, Business
Frequently Asked Questions about Stu Parish
What company does Stu Parish work for?
Stu Parish works for Jacobs Media
What is Stu Parish's role at the current company?
Stu Parish's current role is UK CEO, Jacobs Media.
What schools did Stu Parish attend?
Stu Parish attended Cardiff University / Prifysgol Caerdydd, Cardiff University / Prifysgol Caerdydd.
Who are Stu Parish's colleagues?
Stu Parish's colleagues are Karen Elliott, Senita Mcrae, Lisa Riker, Jason Hollins, Gerald (Jerry) Gunn, Bill Jacobs, Bill Maine.
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Stuart Parish
Business Development Manager At Royal Bank Of ScotlandGreater Norwich Area, United Kingdom2oneaccount.com, rbs.com -
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