Stéphanie B. Email & Phone Number

Laval, Qc, Ca

Canada

Canada

Innovation Manager | Strategic Thinker | Driving Business GrowthPassionate about fostering innovation, I lead the development and implementation of a comprehensive innovation framework for both short and long-term goals. Experienced in the establishment of stage gate processes and structured workflows, I orchestrate seamless launches and successful consumer centric innovations.- Led the development and implementation of an innovation framework to drive product development in the… Show more Innovation Manager | Strategic Thinker | Driving Business GrowthPassionate about fostering innovation, I lead the development and implementation of a comprehensive innovation framework for both short and long-term goals. Experienced in the establishment of stage gate processes and structured workflows, I orchestrate seamless launches and successful consumer centric innovations.- Led the development and implementation of an innovation framework to drive product development in the Canadian and US food and supplement industry.- Successfully implemented a gate process to streamline innovation projects from ideation through to commercialization.- Reduced time to market for certain categories of products, enhancing responsiveness and optimizing production time.- Utilized proprietary data and market insights to inform decision-making and optimize the innovation pipeline.- Managed cross-functional teams to successfully launch multiple products in both Canadian and US markets, ensuring alignment with regulatory requirements and consumer preferences.- Focused on continuous improvement to support business objectives and meet consumer needs.- Collaborated closely with sales, R&D, regulatory, and commercial teams to align innovation efforts with company objectives and innovation strategy. Show less

Laval, Quebec, Canada

Experienced marketing manager with a proven track record of driving impactful results in the pharmaceutical and natural health industry. Skilled in developing and executing comprehensive marketing strategies, managing budgets, and leading cross-functional teams for company-wide initiatives.**Key Achievements:**- Orchestrated successful market launches for 10+ new natural health products, contributing to the company's growth and market presence.- Developed and implemented… Show more Experienced marketing manager with a proven track record of driving impactful results in the pharmaceutical and natural health industry. Skilled in developing and executing comprehensive marketing strategies, managing budgets, and leading cross-functional teams for company-wide initiatives.**Key Achievements:**- Orchestrated successful market launches for 10+ new natural health products, contributing to the company's growth and market presence.- Developed and implemented five continuing education programs for pharmacists/doctors, surpassing completion targets with a 20% increase in views within 20% less time.- Spearheaded marketing initiatives to retain the coveted title of the most pharmacist-recommended brand, ensuring brand loyalty and trust among healthcare professionals.- Crafted a 360° launch plan for innovative products, including IBS, NPO, and functional probiotic supplements, resulting in enhanced market penetration and increased brand visibility.- Managed marketing campaigns effectively, achieving a nearly 40% reduction in costs while maximizing reach and impact.- Successfully rebranded and strengthened the pharmaceutical positioning of the company through strategic brand image and packaging changes, aligning with market trends and customer preferences.- Conducted in-depth market analysis, monitored trends, and assessed competition to inform data-driven marketing strategies and decision-making.- Collaborated closely with marketing agencies, providing clear and insightful briefs to ensure creative and impactful campaign execution.- Proactively trained customers and the sales force, enhancing their product knowledge and sales capabilities to drive revenue growth. Show less

Laval, Quebec, Canada

Montreal, Quebec, Canada

Région De Montréal, Canada

Montreal, Quebec, Canada

Montreal, Quebec, Canada

Foundations Of Business Innovation

Naturopathic Medicine/Naturopathy

Baccalauréat En Administration Des Affaires, Human Resources Management/Personnel Administration, General, 3.5

Programme passerelle - les étudiant ayant maintenu une cote de 3.5 ou plus ont la possibilité de substituer trois cours de premier cycle.

Certificat En Relations Industrielles

Sciences Humaines

Social Science, Social Sciences