Subin Sukumar Email & Phone Number

Gurugram, Haryana, India

1. Team Leadership: Proficiently managed a team of 30 professionals, fostering a collaborative and high-performing work environment.2. Project Management: Demonstrated expertise in overseeing projects, consistently meeting deadlines and maintaining stringent quality standards.3. Strategic Planning: Spearheaded strategic initiatives that optimized service delivery, leading to improved operational efficiency.4. Process Optimization: Proactively streamlined project workflows, enhancing productivity and reducing inefficiencies.5. Client Relationship Management: Effectively nurtured and maintained client relationships, ensuring satisfaction and addressing client needs promptly.6. Stakeholder Engagement: Engaged and communicated with stakeholders at all levels, aligning project goals and expectations.7. Quality Assurance: Prioritized quality control to ensure seamless work delivery, consistently achieving high-quality results.8. Escalation Management: Developed and implemented effective escalation procedures to address project issues promptly, minimizing disruptions and ensuring client contentment.

New Delhi, Delhi, India

1. Orchestrated Brand Success: Led the management and growth of multiple brands' D2C platforms, effectively driving them towards increased order volumes, web traffic, and revenue generation.2. Analytical Expertise: Leveraged strong analytical skills to identify trends, patterns, and customer behavior, enabling data-driven decision-making for strategic business development.3. Scalability Champion: Played a pivotal role in scaling operations, optimizing systems, and implementing efficient processes to accommodate higher order volumes and ensure seamless customer experiences.4. Growth Opportunity Identification: Proactively identified and capitalized on growth opportunities by analyzing market trends, consumer demands, and competitive landscapes, leading to strategic business expansions.5. Website Operations Management: Effectively managed day-to-day website operations, ensuring user-friendly navigation, smooth transactions, and a consistent online brand presence.6. Successful Product Launches: Led the planning, execution, and coordination of new product launches, ensuring they aligned with brand identity and resonated with target audiences, resulting in increased market share.7. Campaign Management: Spearheaded the conceptualization and execution of impactful marketing campaigns, fostering engagement, driving conversions, and enhancing brand loyalty among customers.8. Collaborative Leadership: Worked closely with cross-functional teams, including marketing, design, and technical departments, to ensure seamless collaboration, align goals, and drive unified efforts towards achieving business objectives.

Gurugram, Haryana, India

1. Responsible for managing day-to-day sales operations across multiple e-commerce platforms, ensuring consistent brand representation and optimized customer experiences.2. Utilizing market insights and data analysis to formulate pricing strategies, drive sales growth, and enhance the overall product merchandising approach.3. Employed strong analytical skills to monitor sales trends, track key performance metrics, and identified opportunities for increasing the daily order run rate.4. Fostered productive relationships through regular meetings and communication with internal teams, vendors, and e-commerce partners to align strategies, optimize operations, and ensure seamless execution.5. Oversaw product listings, content, and inventory management across various e-commerce portals, ensuring accuracy, relevance, and timely updates.6. Worked closely with cross-functional teams to improve customer journey, address issues promptly, and implement solutions that positively impact customer satisfaction and loyalty.7. Stayed updated with industry trends, competitor activities, and consumer behavior to inform decision-making, identify growth opportunities, and adapt strategies as needed.8. Made informed decisions based on data insights, contributing to the development of data-driven strategies that optimize sales, inventory turnover, and profitability.

Gurgaon, Haryana, India

1. Led the e-commerce marketing and merchandising division for electronics accessory SBU.2. Supervised a duo of merchandisers, fostering collaborative efforts with the product and fulfillment teams.3. Collaborated with the graphics team to devise web storefront layout, banners, and channel creatives.4. Enhanced the digital presence of the homepage, category landing pages, product listing pages, individual product pages, and campaigns.5. Employed Adobe Analytics to scrutinize traffic data, revealing top-performing products, pages, marketing materials, campaign efficacy, and conversion funnel.6. Orchestrated the monthly promotional calendar and executed various strategic and comprehensive campaigns.

Gurgaon, India

1. Identified cross-selling opportunities for “Digimate”(private label) along with mobile phones which contributed 20-25% orders overall. 2. Actively managing pricing, promotion & horizontal and vertical marketing campaigns.3. Working with the strategic team to develop & implement strategic sales plans & margins.4. Catalog management: Responsible for managing all the SKU level information & to ensure catalog richness & recommending new categories as per e-commerce dynamics.5. Working with the marketing team to create and execute promotion calendars and promotion properties.6. Working with design and content team to create banners with attractive merchandise & appropriate copy for website and digital ads.7. Making required changes in GCs & revamping CLPs on regular basis to increase conversion.8. Understanding and improving buyer’s journey & deal discovery on all platforms (Desktop, App & M.site).

Gurgaon, Haryana, India

1. Responsible for managing all the SKU level information, uploading the products and creation on the website. 2. Responsible and accountable for managing all aspects of catalog creation & expansion and improving the process using technology and automation. 3. Taking part in planning, organizing and directing the work to subordinates, outline procedures and instructions on work received, make time estimates on new jobs received, check accuracy /quality of content creation /population done by others, ensuring records are maintained accurately. 4. Strategizing and planning the catalog content and layout to help marketing team to maximize the traffic and sales. 5. Setting up vendor on-boarding and compliance processes as per the business requirements. 6. Managing a robust quality check process to ensure proper hygiene is in place. 7. Planning and strategizing the budgets to deliver the catalog activities in a cost-effective manner. 8. Coordinating with various internal and external stakeholders like team members, category managers, CMMs, CAMs, BDs etc. to ensure all bottlenecks are cleared.

New Delhi Area, India

1. Worked as an Assistant Manager in the Business Development department.2. Tasked with procuring leads for the events business by engaging in corporate and banquet business development.3. Identified and selected potential companies and banquet venues that hosted various events such as corporate functions, activations, birthday celebrations, and internal gatherings.4. Utilized a strategic approach to arrange meetings with these corporate clients and banquet venues, leveraging our contact center and relationship team for support.5. Presented the brand's value proposition, highlighting our robust presence and extensive event organizing capabilities.6. Cultivated and nurtured relationships with corporate entities and banquet venues, gradually establishing a robust lead generation mechanism and pipeline.

New Delhi Area, India

1. Carried out competition benchmarking across all stores located in East Delhi in terms of product availability and after sale service. 2. Conducted a secondary research and location-wise analysis on how Godrej product's price influence the customer's buying decision.

New Delhi Area, India

1. Ensure a precise, comprehensive, current, and perceptive repository of both existing and potential clientele.2. Formulating and delivering presentations with a conceptual focus.3. Engaging in networking and cultivating new avenues of business growth to generate revenue.4. Crafting proposals for various purposes.

Master Of Business Administration (M.B.A.), Marketing

Bachelor Of Technology (B.Tech.), Computer Science

Education record