Coordinate with clients to understand event requirement for Production.Responsible for pre-event activities such as briefing, defining scope of work, project planning, financial negotiations, processes, budget responsibility, supplier management, event branding and site visits- Liaising with clients and suppliers on-site, managing the event team to ensure smooth running of the event including attendee logistics, food/beverage, audio visual, branding and other operational responsibilities- Conducting post event debrief with the project team, clients and suppliers, budget reconciliation and auditing- Closely working together with account management, creative and technical teams to create versatile experiences for all audiences- Integrating leading edge technology, innovative solutions and new media into traditional events

Marketing & Events activities –Arranging outdoor events and career fairs for inflow of organic leads to the instituteConducted events in cities like Ahmedabad, Kolkata, Chennai, Bangalore, Surat, Kanpur, ChandigarhCoordinate with New media agencies and understand new avenues for marketing and branding to increase the visibility of the instituteCollege Events Handled -Conducted events in the form of Workshop in IIT Kharagpur and IIT Kanpur on Digital Film Making and Still PhotographyConducted and coordinated events in the form of stall and workshop at IPSC event in BarodaCoordinate with Contingent Leaders of various college events and Institute’s faculty for providing College Contact Programs, Which helps for inflow of organic leads.Conducted CCP at K.C. College, Thakur College, St. Xavier’s College, Wilson College in the form of Seminars and workshops.Film Festival Handled - Conducted events and actively participated in Ahmedabad International Film Festival (AIFF)Coordinated entire AIFF from planning of collateral, designing and placement of standees, banner at appropriate spots for WWI related eventsCoordinated and executed the workshop and film screening at MIFFConducted events in cities like Hyderabad, Chennai, Bangalore and KeralaInitiate new media avenues and social media opportunities beneficial for visibility of the product and inflow of organic leadsCoordinate with in house Advertising department on creating designs for Product mailers / Standees / Promotional BrochuresPrepare event calendar for every 6 months, Database and coordinate to fulfill the requirementsMeeting with various media and advertising agencies for new initiatives to help the traffic on Institute’s websiteCoordinate with I.T. department and update the website on weekly basis.Coordinate with vendors for timely provisions of collaterals and coordinate with all the in-house department for payments to vendors and other related requirementsBudget allocation every 6 months

Ideation - planning - Execution of all ATL and BTL marketing activities. Coordinating in exhibitions, film festivals and seminars. Drafting of Public Relations literatures.