Business Intelligence Specialist
Current• Build and manage dashboards to monitor key business metrics and act as a flag-raiser for any deviation. Focused on quick-to-the-point analysis and automation.• Use various reporting tools and analysis techniques to turn data into accurate, relevant, and actionable information with recommendations• Help the internal MKT teams in formulating effective data-driven campaigns with proper offers for appropriate segments and the right budget, targeting geographical… Show more • Build and manage dashboards to monitor key business metrics and act as a flag-raiser for any deviation. Focused on quick-to-the-point analysis and automation.• Use various reporting tools and analysis techniques to turn data into accurate, relevant, and actionable information with recommendations• Help the internal MKT teams in formulating effective data-driven campaigns with proper offers for appropriate segments and the right budget, targeting geographical segments, measuring the success of the campaign, and pointing out the key takeaways• Recommend the optimization scopes as well as the requirement for additional initiatives• Run experiments to discover customer traits and behaviors to use for better communication and conversion through different channels Show less
