Sufia Siddiqui is a Senior Consultant at Slalom Consulting. She possess expertise in analytics, supply chain management, management consulting, demand planning, management and 19 more skills. Colleagues describe her as "As Sufia was joining at New Relic, the Sr Director of Monetization who she was supposed to report in to had announced he was leaving New Relic, creating an opportunity for Sufia to run New Relic's entire Monetization function. This meant Sufia was immediately thrusted into a major role for the business, taking end-to-end ownership running pricing research - competitive benchmarking, pricing pilots, customer interviews, & data modeling - and managing new pricing & packaging GTM launches, driving CxO prioritization, and GTM enablement/comms. She has a truly exceptional ability to drive cross-functional change for major company initiatives paired with strong executive presence. During her 2 years at New Relic, her results spoke for themselves with the successful launch & scale of a brand new pricing model, finalizing the pivot from subscription to consumption business model, several major product launches including entry into DevSecOps, & launch of new cutting-edge usage-based enterprise deal structures. Sufia's contributions during her time with us were invaluable. Her talent, drive, and unwavering dedication were instrumental in propelling our organization to new heights. I have no doubt that she will continue to excel in her future endeavors, and I wholeheartedly recommend her for any role that demands excellence and innovation." and "Sufia provided crucial support to me in the launching of an open data portal, data.cityofberkeley.info, at the City of Berkeley. Her duties included managing three interns, vendor relations, source data analysis, data profiling and writing ETLs using T-SQL. Over the time I knew Sufia, she consistently performed her duties with competence and often going the extra mile, doing more than expected. I highly recommend Sufia."