Sumit Raina Email & Phone Number

Mumbai, Mh, In

Thane, Maharashtra, India

Mumbai Area, India

Leading and re-organising to build a focused, fast growing, profitable and customer oriented company. The organisation on course to deliver mission 10 X 5. Delivering on the stake holder expectations.Delivering on bottom line objectives and manage the cash flows for growing company. Working closely with the Directors on raising debt / equity funds for future expansion.Help build the value proposition for our brands. Roll out new product, segmentation and pricing initiatives.Augmenting and developing the people resources. Put in a structured resource management process from recruitment to exit.Leading to evolve a sustainable organisation culture and streamlining the key businesses processes in line with the same. Leading the top to top relations with key customers personally, for higher customer satisfaction and retention.

New Delhi Area, India

Led a 160 strong multi-functional team of sales, marketing, programming and hr colleagues across emerging markets. Accountable to:Deliver on revenue and market share objectives for radio and TV, personally lead key client and agency relationships, support team in making creative and values added pitches Build brand awareness and equity for Big FM through consistent ATL and BTL initiatives at local level.Engage with programming team for product performance and deliver higher TSL and cumes. Work with regional HR team to improve employee engagement.

Mumbai Area, India

Started and scaled up channels business. Established a dedicated Distribution, Cash and Carry and office consolidators network. Conceptualized and executed Go-To-Market strategy including- market segmentation, creating product portfolio,distribution rules of engagement, trade marketing plan. Built a passionate and high performing sales organisation. Also started Auto care business.Deftly led and grew the B2B sales business in market segments like Industry, retail, commercial office, facility management companies Led the relationship with UL International for the the AMAT region. Accountable to jointly grow UL consumer brand business in 6 countries by opening new market segments and launching new products from Unilever portfolio into existing market segments. Member of the India leadership team and contributed to setting the organisational vision and priorities, building of cross functional strategies and enhancing employee engagement.

Mumbai Area, India

Lead team across Maharashtra, Gujarat, Goa and MP to deliver on business and market share objectives including - annual volume/ value, distribution and visibility objectives. Maintain cohesive working relationships with other functions to ensure all commercial and logistic processes run with minimum issues in the region, be actively involved in ensuring smooth relationships with distributors and key modern trade customers, negotiate and implement display/ visibility drives in key modern trade stores, lead and innovate trade marketing activities in the region, team development and retention.

New Delhi Area, India

Lead team to deliver annual volume and distribution objectives, Ensure commercial compliance including AR control and logistic processes run with minimum issues in the region, actively involves in leading the wholesale business, distributor management, Key account management, negotiate and implement display/ visibility drives in key stores for Parker, lead and innovate trade marketing activities in the region. People recruitment, development and retention activities.

Mp, Bihar, Delhi, Up

Dealer management, Distributor Management, C&F Management, Volume. Value Delivery, AR control,

Pgdbm, Marketing

Majored in Marketing and Finance

Ex Program In Leadership Management, Leadership And Strategy Excellence, Excellent

Ex program in Leadership and management consisted of daily online lectures, exhaustive campus visits and a detailed project work.

Msc (I), Applied Geology, 1St

Activities and Societies: Dramatics, SportsBachelor in geology

12Th, Sciences, 1St

Activities and Societies: Captained school football teamScience