As a Product Owner, I oversee the product's strategy, launch, and identify cost saving and revenue gen features.-Led the development of successfully migrating all existing reports from an internal tool (Reporting Central) to PowerBI.-Spearheaded the migration of a legacy data warehouse to a data lake.

Defined Product Roadmap, owned Impact analysis, market research, A/B testing, product documentation, customer satisfaction survey for the product. I was also responsible for on-time delivery and customer feedback implementation.-Launched Forms Library a SaaS application module to manage entire documentation process across car dealerships in US and Canadian market.-Identified gaps in Forms library and standardized processes.

-Led the development of EDiig 2.0 an automotive auction platform Web, Android and IOS App at Mahindra that caters millions of users every month in used vehicle segment. Introduced recommendation engine, digitized payment system, automated KYC verification process and loyalty program.-Introduced a dynamic QR code payment solution achieving real time payment confirmation reduced from 7 days and significantly enhancing operational efficiency.-Automated KYC verification process that reduced the timeframe from 2 days to 1 min.-Developed and implemented a vehicle recommendation engine in collaboration with the data science team.

Built various user centric products using tech solutions, defined team processes and delivered strategic initiatives from inception to launch. Delivered products to drive user acquisition and satisfaction, finalized business metrics and collected customer insights to achieve product success.-Developed and managed India's largest AdTech e-commerce platform and its complete ecosystem, including TheMediaAnt website, Admin Dashboard, Campaign Management and Media planning systems.-Led the ideation and development of MASH (Media Ant Self Help) , a campaign planning product leveraging historical data.-Set up KPIs and various metrics for each product to track the business and product growth.-Launched one tap sign up.-Streamlined and implemented stakeholder feedback processes in order to enhance in product adoption and functionality.-Established Digital Marketing vertical at Media Ant.- Launching progressive web applications.