Jiaxin (Sunny) Liu

Jiaxin (Sunny) Liu Email and Phone Number

Analyst - Innovation and Consumer Experience @ Kantar
Boston, MA, US
Jiaxin (Sunny) Liu's Location
Boston, Massachusetts, United States, United States
Jiaxin (Sunny) Liu's Contact Details

Jiaxin (Sunny) Liu work email

Jiaxin (Sunny) Liu personal email

n/a
About Jiaxin (Sunny) Liu

Jiaxin (Sunny) Liu is a Analyst - Innovation and Consumer Experience at Kantar. She possess expertise in social media, copywriting, human resources, editing, recruiting and 11 more skills.

Jiaxin (Sunny) Liu's Current Company Details
Kantar

Kantar

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Analyst - Innovation and Consumer Experience
Boston, MA, US
Website:
kantar.com
Employees:
26119
Jiaxin (Sunny) Liu Work Experience Details
  • Kantar
    Analyst - Innovation And Consumer Experience
    Kantar
    Boston, Ma, Us
    View
  • Kantar
    Brand Analyst
    Kantar Aug 2023 - Present
    London, Gb
    View
  • Iqvia
    Management Consulting Intern
    Iqvia Jun 2022 - Dec 2022
    Durham, North Carolina, Us
    • Competitive Intelligence: researched on 4 competitors (6 products) and conducted 7 expert interviews to provide competitors insights about and recommendations for marketing methodologies for a leading pharmaceutical company• Commercial Assessment: built model to predict market potential in China for a first in class medicine, helped clients with product positioning, pricing, potential business partners and commercialization investment options• Market Access: matched client with 12 potential business partners based on market share, sale channels and current pipelines, assessed new distribution options to open new markets and increase sales worldwide
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  • Amazon
    Product And Customer Insights Strategy - Innovation
    Amazon Aug 2021 - Dec 2021
    Seattle, Wa, Us
    • Researched gaming livestream industry, analyzed market, business model, and monetization tools through first- and secondhand resources, developed high-level strategies and models to help business team to map out future strategies• Investigated worldwide emerging trends with a special focus in Asian, found business opportunities and conducted analysis reports to help product improvement, researched industries include metaverse, NFT, grocery delivery etc. • Collected and examined firsthand data of products and major events, produced reports to identify improvement opportunities to enhance future development of the business
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  • Tencent
    Intern Analyst - Smart Retail Strategic Cooperation Department
    Tencent Jun 2021 - Aug 2021
    Shenzhen, Guangdong, Cn
    - Data collection about various brands and their performance - Support platform development with user experience testing- Develop strategies for sellers to perform better with social commerce platforms
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  • Sensetime 商汤科技
    Research And Marketing Strategy Intern
    Sensetime 商汤科技 May 2021 - Jul 2021
    Hong Kong, Hong Kong, Hk
    • Developed 4 best practice benchmark reports about leading companies in technology industry, especially paid attention to AI/AR related products, synthesized related information to deliver insights for development strategies• Executed market research of 19 companies in robot vacuum industry about technology, products, company structure and growth strategy, provide insights for product team to make decision to enter to-B or to-C market• Supported World Artificial Intelligence Conference event planning and launching, consulted 7 different business unit about 20+ products about ways to present, hardware requirements and site preparation• Helped with daily communication and project management between 10+ product team and other departments, companies or vendors for product promotion needs, e.g., official website updates, video making, brochure design
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  • Roland Berger
    Strategy Consultant Intern
    Roland Berger Apr 2021 - Jun 2021
    Munich, Germany, De
    • Explored worldwide smart city projects, synthesize awards winners, top mentions on rankings and best practice reports, generate insights about common characteristics and find most valuable cases for further research• Generated 5 case studies on benchmarking enterprises and focused on smart city related business to best understand company’s growth strategy and business model to help client tackle smart city products • Collected and reviewed data from open sources about highway development to provide an overview of infrastructure building progress during past 5 years
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  • Tencent
    Media Communication And Event Planning Intern
    Tencent Jun 2020 - Sep 2020
    Shenzhen, Guangdong, Cn
    - Wrote press releases of “Tencent Dialogue" (speakers including Former Iceland President and Nobel Prize Winner) and pitched to 50+ major Chinese newspaper and media. - Managed "Tencent Research Institute" ZhiHu offical account, selected and edited 60+ articles. Increased the exposure by 350% and the followers by 150%. - Executed video and audio recording during the events and post content editing after the event. Translated audio recordings to written presentable articles 20+hours (300,000+ words).- Presented "Tech For Good Interviews" speakers background research, collected information about 30+ protential speakers. Mainly responsible for inviting German Philosopher Han Byung-Chul.
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  • African Private Equity And Venture Capital Association (Avca)
    Communication And Marketing Intern
    African Private Equity And Venture Capital Association (Avca) Feb 2020 - Mar 2020
    London, Gb
    View
  • Panopath Education And Technology
    Mentor / College Counselor / Application Advisor
    Panopath Education And Technology Sep 2017 - Mar 2020
    Shanghai, Shanghai, Cn
    Help high school with their college application essays. Do brainstorm with them, help them to build structure and correct grammar mistakes.
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  • Hoolihome
    Marketing Specialist
    Hoolihome Mar 2018 - Nov 2018
    Beijing , China, Cn
    View
  • Ogilvy
    Human Resources Specialist Intern -Recruitment Team
    Ogilvy Jun 2018 - Aug 2018
    New York, Ny, Us
    -Responsible for recruiting all intern positions in Ogilvy & Mather Beijing group, including all business units, all back-office department and secretaries for directors and TB (Chairman of Ogilvy China)’s secretary.-Contacted more than 30 candidates per day, scheduled about 7 interviews every day on average.- Went over more than 1000 resumes, recommended about 300 candidates.-Successfully recruited about 50 people in 2 months. - Maintain a good relationship between the company and the candidate, left more than 30 candidates who would probably join Ogilvy in the next three months if there are more open positions.- Assist department manager for Ogilvy Open Day project twice, help with snacks, presentation preparation and took photos during Open Day.
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  • Mentorx.Net
    Freelance Writer
    Mentorx.Net Oct 2017 - Jun 2018
    Irvine, California, Us
    Write original articles for Wechat public account.
    View
  • Palmdrive Inc.
    Student Advisor
    Palmdrive Inc. Sep 2017 - Jun 2018
    San Jose, California, Us
    Answer questions from high school students.Give One-on-one advising lessons for students who want to apply American high schools.Cooperated with Marketing Department for original content production.
    View
  • Palmdrive Inc.
    Senior Marketing Department Intern
    Palmdrive Inc. Dec 2016 - Sep 2017
    San Jose, California, Us
    Executed strategic marketing planning for American High School business unit, including, formulate SOP, recruit and train interns, advertising, market research, original content production.Created and Polished 3 new columns, increased general exposure.Developed a short- and long-term marketing plan for the brand and supervised marketing campaignslaunched.Worked closely with application consolers and self-development courses lectures, promotednew products.
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  • Easy Transfer Limited
    Public Relations Copywriter Intern
    Easy Transfer Limited Dec 2016 - May 2017
    ➢ Wrote Campaign descriptions and promotions for WeChat Public Account.
  • Panopath Education And Technology
    Copywriter (Graduate Students Team)
    Panopath Education And Technology Nov 2016 - Apr 2017
    Shanghai, Shanghai, Cn
    ➢ Interviewed people and organized materials for school information articles especially concentrated on graduate programs.
    View
  • Ows Space
    Copywriter Intern
    Ows Space Nov 2014 - Jan 2015
    ➢ Translated news.➢ Wrote promotions messages for articles on social media.
  • Sina Com Technology (China) Co. Ltd
    Entertainment Department Intern
    Sina Com Technology (China) Co. Ltd Oct 2014 - Dec 2014
    China Beijing, Beijing, Cn
    ➢ Translated news form English Websites about celebrities and adjusted the content to fit Chinese fans.➢ Wrote promotions messages for articles.
    View
  • The Road Ahead Chengdu Culture Communication Co., Ltd.
    Executive Editor
    The Road Ahead Chengdu Culture Communication Co., Ltd. Mar 2014 - Dec 2014
    ➢ Wrote articles to recommend books to more than 50,000 followers through WeChat Public Account, wrote Promotions Weibo for more than 200,000 followers.➢ Designed campaigns with Publishing companies for new books.
  • Beijing Zhenjing Culture Communication Co., Ltd.
    Assistant Editor
    Beijing Zhenjing Culture Communication Co., Ltd. Oct 2014 - Nov 2014
    Find interesting news stories on English Websites, provided ideas for editor for daily articles.Translate news stories and adjusted them to fit Chinese audiences.

Jiaxin (Sunny) Liu Skills

Social Media Copywriting Human Resources Editing Recruiting Blogging Copy Editing Adobe Photoshop Final Cut Pro Microsoft Office Spss Html Html5 Adobe Audition Python Adobe Indesign Cc

Jiaxin (Sunny) Liu Education Details

  • University Of Southern California
    University Of Southern California
    Communication Data Science
  • Boston University
    Boston University
    General
  • Saddle River Day School
    Saddle River Day School
    High School
  • The High School Affiliated To Renmin University Of China
    The High School Affiliated To Renmin University Of China
    Middle School & High School

Frequently Asked Questions about Jiaxin (Sunny) Liu

What company does Jiaxin (Sunny) Liu work for?

Jiaxin (Sunny) Liu works for Kantar

What is Jiaxin (Sunny) Liu's role at the current company?

Jiaxin (Sunny) Liu's current role is Analyst - Innovation and Consumer Experience.

What is Jiaxin (Sunny) Liu's email address?

Jiaxin (Sunny) Liu's email address is ji****@****zon.com

What schools did Jiaxin (Sunny) Liu attend?

Jiaxin (Sunny) Liu attended University Of Southern California, Boston University, Saddle River Day School, The High School Affiliated To Renmin University Of China.

What skills is Jiaxin (Sunny) Liu known for?

Jiaxin (Sunny) Liu has skills like Social Media, Copywriting, Human Resources, Editing, Recruiting, Blogging, Copy Editing, Adobe Photoshop, Final Cut Pro, Microsoft Office, Spss, Html.

Who are Jiaxin (Sunny) Liu's colleagues?

Jiaxin (Sunny) Liu's colleagues are Amit Khandelwal, Goran Glibetic, Mai Fahmi - Mba, Xinyi Lin, Renato Irawan, Agnieszka Murawska, Pabitra Parida.

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