I am an energetic, responsible person who has developed a mature and responsible approach to any task that I undertake, or situation that I am presented with. Creative, resourceful and flexible, able to adapt to changing priorities and maintain a positive attitude and strong work ethic.
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Account ManagerDe Wings Jun 2024 - PresentThe Randstad, Netherlands -
Account Manager AsiaAutocavy Trading Dec 2019 - Mar 2020Gouda, South Holland, Netherlands• Serve as the lead point of contact for all customer account management matters• Build and maintain strong, long-lasting client relationships• Negotiate contracts and close agreements to maximize profits• Develop trusted advisor relationships with key accounts, customer stakeholders and executive sponsors• Ensure the timely and successful delivery of our solutions according to customer needs and objectives• Clearly communicate the progress of monthly/ quarterly initiatives to internal and external stakeholders• Develop new business with existing and new clients and/or identify areas of improvement to meet sales quotas• Forecast and track key account metrics• Prepare reports on account status• Collaborate with CEO and CFO to identify and grow opportunities within territory• Assist with challenging client requests or issue escalations as needed -
Marketing And Sales ManangerChina Times Jun 2017 - Jun 2018The Hague Area, Netherlands• Develop new sales channels and strategy for the growth of media platform in Benelux region• Achieving growth and hitting sales targets by successfully managing the multiple sales channel• Build and promote strong, long-lasting customer relationships by partnering with them and -understanding their needs• Experiment with a variety of organic and paid acquisition channels – content creation, newspaper, website, event management, publicity, social media, performance analysis, etc.• Identify marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business.• Build long-term relationships with new and existing customers -
External Communications For Food SpecialitiesDsm Jan 2014 - May 2017Shanghai City, China-External communication ( PR, branding, events)*Develop and execute external communications strategy & implementation plans for the relevant product portfolios in the region in line with the overall DSM communication and brand strategy.*Work closely with the regional sales managers of the different portfolios and provide effective communications counseling to business leaders when needed. *Co-develop the overall DSM Food Specialties brand strategy and implement the strategic brand asset plan to maintain and grow the brand and in support of business objectives for volume, value, market entry access and sustainable business contribution over the long term.-Content marketing (storytelling, feature article, advertorial)*Accomplish and maintain a positive perception of DSM Food specialties relevant trade and general media. Work with them on different product story and feature article.*Manage the expectations of the variety of internal stakeholders by implementing most relevant messages and exposure -Digital marketing (social media, online, website) *Integrate the different functionalities of external communications such as online, social media and website into orchestrated campaigns that deliver business value measurable by outcome and KPIs.-Internal communication (newsletter, town hall, global alignment)*Formulate, get approval and manage the yearly cost budget for the business unit marketing communications plans.*Leadership message delivering following by organizing town hall or big internal events*Work with global closely to build up synergy with region-Consumer insights*To deliver insights and recommendations regarding the development of market size, shares, category development by using market data and other sources.*Analyze consumer needs, behaviors and motivations and activating that with application team to enable innovative products. -
Marketing & Communication SpecialistGe Feb 2009 - Dec 2013Shanghai-Develop comprehensive competitive analysis in markets served and for identified adjacent markets-Play a key role in the development of messaging and visual impact for business strategic events-Help on key account project (set up communication platform, stay close connection with key BU Sales and marketing person)-Collect and analyze market intelligence, incorporate key learning into strategic communications plans -Contribute and generate new ideas for development of new web and communication innovations and programs-Organize and facilitate JV roundtables/trainings and annual BD Summit-Deliver web portal programs and digital communication projects for areas of responsibilities -Ensure regular data sharing and updates all research analyses outputs and data on BD internal site-Create key insights from web analysis to suggest, create and execute multivariate that drive improvements to the website experience.-Manage the relationships with external vendors and coordinate resources (Merger market, Thompson One)-Translation per project needs (BD overview, project proposal, leader's blog, JV invitations)
Sunny Song Education Details
Frequently Asked Questions about Sunny Song
What company does Sunny Song work for?
Sunny Song works for De Wings
What is Sunny Song's role at the current company?
Sunny Song's current role is Account Manager.
What schools did Sunny Song attend?
Sunny Song attended Shanghai University Of Finance And Economics.
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