Susan E. Bailey

Susan E. Bailey Email and Phone Number

Retired VP, Client Marketing Manager at Truist Wealth
Susan E. Bailey's Location
Middletown, Connecticut, United States, United States
Susan E. Bailey's Contact Details

Susan E. Bailey work email

Susan E. Bailey personal email

About Susan E. Bailey

DETAIL-ORIENTED FINANCIAL MARKETER & WRITING PROFESSIONALResourceful and client-focused financial services and marketing professional with progressive experience developing and directing integrated marketing programs. Extensive experience writing and strategizing line-of-business wealth marketing, specializing in retirement income planning and behavioral finance. Ability to market Private Wealth Management through podcasts, social media, email, print, video and Web content. Proven internal and external communications.CORE COMPETENCIESCommunication | Marketing | Writing | Client Relations | Content Development | Financial Advising | LeadershipAdditional Experience* Web and multimedia content analysis, strategies and writing* Media/public relations and marketing/communications for multiple industries * Video writing, producing, directing and voice-over talent* Executive media coaching* JournalismSpecialties: ~Financial services marketing and communications -- skilled at translating complex financial information to make it usable by each audience whether they are registered reps, consumers, business sponsors, etc.~Audience-focused writing for print, video and the Web

Susan E. Bailey's Current Company Details

Retired VP, Client Marketing Manager at Truist Wealth
Susan E. Bailey Work Experience Details
  • Truist Wealth
    Vp, Client Marketing Manager
    Truist Wealth May 2022 - Apr 2023
    Greater Atlanta
  • Truist Wealth
    Vp, Senior Marketing Consultant
    Truist Wealth Mar 2021 - Apr 2023
  • Suntrust
    1Vp Client Marketing
    Suntrust Dec 2019 - Aug 2020
    Social Media Manager focused on Private Wealth Management. Provided social media strategy and outreach to clients and prospects with assets of $1mm-$25mm, leveraging paid media to drive content interaction.
  • Suntrust
    1Vp, Line Of Business Marketing
    Suntrust Jun 2015 - Dec 2019
    Marketing strategy and support focused on investing and retirement needs of clients with $100k-$1mm investable assets, as well as supporting individual advisor marketing.
  • Voya Financial
    Segment Marketing Director
    Voya Financial Sep 2014 - Jun 2015
    Created strategic and tactical marketing support to managed account services, retirement plan participant outreach, the broker/dealer and its registered representatives including advisor recruiting.Marketing Manager, 08/2011 - 09/2014Researched and wrote scores of educational Web-based financial articles as well as educational content for plan participants, facilitated corporate rebranding efforts related to the broker/dealer by editing suites of marketing materials on retirement income planning.
  • Baileywyck Communications
    Principal
    Baileywyck Communications 1990 - May 2011
    Independent writer | producer | director of corporate videos for diverse industries and disciplines including Aircraft Manufacturing, Energy Manufacturing and Distribution | Federal Government, Financial Services, Insurance and more.
  • Hartford Life
    Emarketing Manager
    Hartford Life 2006 - Sep 2009
    Developed Web-based marketing strategies for financial products offered through a network of financial advisors. Worked with lines of businesses to educate and promote best practices for the Internet, marrying usability and functionality while supporting cross-platform marketing campaigns.
  • Advest, Inc./Merrill Lynch
    Assistant Vice President - Marketing Communications
    Advest, Inc./Merrill Lynch 1999 - 2006
    Strategic retail financial services and product marketing for Wealth Management, Advisory Services, Money Managers, Retirement Planning and Trust. Supported the Private Client Group working with individual financial advisors and teams to develop personal marketing strategies targeting high-net-worth clientele. Handled C-suite executive communications, crisis communications and public relations.

Susan E. Bailey Skills

Public Relations Marketing Communications Email Marketing Copywriting Strategic Communications Marketing Journalism Video Web Content Newsletters Internal Communications Editing Communications Planning Media Relations Social Media Marketing Event Planning Corporate Communications Press Releases Content Development Multimedia Crisis Communications Social Networking Finra Series 7 Registered Series 7

Susan E. Bailey Education Details

Frequently Asked Questions about Susan E. Bailey

What is Susan E. Bailey's role at the current company?

Susan E. Bailey's current role is Retired VP, Client Marketing Manager at Truist Wealth.

What is Susan E. Bailey's email address?

Susan E. Bailey's email address is su****@****ust.com

What schools did Susan E. Bailey attend?

Susan E. Bailey attended Quinnipiac University, West Chester University Of Pennsylvania.

What skills is Susan E. Bailey known for?

Susan E. Bailey has skills like Public Relations, Marketing Communications, Email Marketing, Copywriting, Strategic Communications, Marketing, Journalism, Video, Web Content, Newsletters, Internal Communications, Editing.

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  • Susan E. Bailey

    Market Strategy | Chemical Innovation | Instructional Development
    Madison, Nj
    6
    gmail.com, teksystems.com, hp.com, gmail.com, igmresins.com, michelman.com

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