Lead Copywriter And Content Strategist
Current・Create and lead content initiatives; write/edit copy for multiple platforms to engage physicians, consumers, and prospective donors with CRF thought-leadership. ・Develop messaging and content marketing strategy for integrated campaigns that include websites, email, video, stakeholder communications, social platforms, and print.・Partner across multiple functions to achieve accurate, timely, compelling copy that drives action.・Project-manage content from conception to completion; define and create procedural best-practices.・Collaborate with video and art teams to create seamless content packages. ・Serve as organization-wide copy maven.