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SELF-DRIVEN MARKETING PROFESSIONAL WITH TWO DECADES OF EXPERIENCEI am a marketing leader with hands-on and management experience in various marketing disciplines, including marketing and brand strategy, video marketing, content marketing, search engine optimization (SEO), business development, social media, digital marketing and advertising, and data analysis. This broad experience allows me to see the big picture and understand how different elements of a marketing strategy can work together to achieve organizational goals and drive leads and revenue.I am the marketing director for Hendershot Cowart P.C., a Houston-based, boutique business and health law firm. I came to the legal marketing profession in 2020 bringing more than 20 years of marketing and corporate communications experience within the financial services, energy, and professional services industries. I serve as the chairperson for the Virtual Local Group of the Southwest Region of the Legal Marketing Association, a group of professionals I credit for strengthening my knowledge of the legal marketing field while building amazing friendships and professional connections (in that order). Previously, I spent more than a decade with American General, a subsidiary of AIG, serving in various communications and marketing roles. I also lived in Lagos, Nigeria for six years, where I gained invaluable international experience as a volunteer and board member with the International Women's Organisation for Charity. SPECIALTIESContent Marketing | Business Development | Social Media | SEO | Project Management | Paid Search (PPC) | Web Content | Website Development | Email Marketing | Brand Identity and Standards | Employee Communications | Speech Writing | Video Marketing
Hendershot Cowart P.C.
View- Website:
- hchlawyers.com
- Employees:
- 23
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Marketing DirectorHendershot Cowart P.C.Houston, Tx, Us -
Marketing DirectorHendershot Cowart P.C. Aug 2020 - PresentHouston, Texas, United StatesResponsible for collaborating with the Managing Shareholder to develop and implement a strategic growth plan that supports the firm’s vision and growth strategy, including identifying new client targets and market opportunities. -
Director Of Marketing And CommunicationsThe Alexander Group Feb 2018 - Aug 2020Houston, Texas AreaRecruited to establish a sophisticated and data-driven marketing function for this rapidly growing national executive search firm, reporting to the firm’s Managing Director.Managed the firm's marketing and branding strategy, encompassing content marketing, website, social media, email marketing, and marketing and brand collateral; launched website, logo, and brand refresh in June 2019.During tenure, social media following increased 62 percent, and website traffic from social… Show more Recruited to establish a sophisticated and data-driven marketing function for this rapidly growing national executive search firm, reporting to the firm’s Managing Director.Managed the firm's marketing and branding strategy, encompassing content marketing, website, social media, email marketing, and marketing and brand collateral; launched website, logo, and brand refresh in June 2019.During tenure, social media following increased 62 percent, and website traffic from social media and email marketing increased 122 percent and 227 percent, respectively. Show less -
Director Of Marketing And CommunicationsAlex & Red Feb 2018 - Aug 2020Houston, Texas Area
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Freelance WriterSelf-Employed Aug 2017 - Feb 2018Houston, Texas Area
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Chairperson, Ex-Oficio, And Marketing And Program Book CoordinatorInternational Women'S Organisation For Charity (Small World) May 2012 - Mar 2017Lagos, NigeriaHeld various positions on the executive committee for the largest international fundraising organization in Lagos, Nigeria. Served as chairperson in 2015, with responsibility for the overall planning, marketing and execution of the group’s once-a-year fundraising event, overcoming challenges caused by an Ebola outbreak and federal and state elections to raise more than 37.1 million Naira for our nominated charities — a 5% increase over the previous year. Managed the layout… Show more Held various positions on the executive committee for the largest international fundraising organization in Lagos, Nigeria. Served as chairperson in 2015, with responsibility for the overall planning, marketing and execution of the group’s once-a-year fundraising event, overcoming challenges caused by an Ebola outbreak and federal and state elections to raise more than 37.1 million Naira for our nominated charities — a 5% increase over the previous year. Managed the layout, writing, editing, and printing of the event’s program book for three years. Show less
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DirectorAmerican General Life Companies Oct 2009 - Oct 2010Houston, TexasServed as marketing director for accident and health insurance product line, including newly launched long term care insurance product. Held responsibility for developing targeted marketing and sales support material within B2B channel. Effectively positioned complex insurance products both accurately and accessibly for our customers and distributors.
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Associate DirectorAmerican General Life Companies 2002 - Oct 2009Created and implemented internal and corporate communications programs that spanned intranet, printed newsletter, executive speeches, video production, community relations campaigns and town hall meetings. Performed writing services for a variety of strategic communication vehicles, including media releases, executive speeches and statements, employee communications, shareholder communications (including the annual report), community relations, and the website. Integrally involved with American… Show more Created and implemented internal and corporate communications programs that spanned intranet, printed newsletter, executive speeches, video production, community relations campaigns and town hall meetings. Performed writing services for a variety of strategic communication vehicles, including media releases, executive speeches and statements, employee communications, shareholder communications (including the annual report), community relations, and the website. Integrally involved with American General Life Companies’ response to the financial crisis of 2008, especially as it related to our parent company AIG. Show less
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Manager Of Employee CommunicationsDynegy 2000 - 2001Houston, TexasManaged internal communications program, including executive communications, intranet and internal newsletter. -
Account ManagerFirst Marketing 1998 - 1999 -
Junior Account ExecutiveEngle Homes 1996 - 1998Boca Raton, Florida -
Junior Account ExecutiveRead-Poland Associates 1994 - 1996Austin, TexasMerged with GCI Group
Susan Hunt Education Details
Frequently Asked Questions about Susan Hunt
What company does Susan Hunt work for?
Susan Hunt works for Hendershot Cowart P.c.
What is Susan Hunt's role at the current company?
Susan Hunt's current role is Marketing Director.
What is Susan Hunt's email address?
Susan Hunt's email address is sh****@****ers.com
What is Susan Hunt's direct phone number?
Susan Hunt's direct phone number is (772) 770*****
What schools did Susan Hunt attend?
Susan Hunt attended The University Of Texas At Austin, Lamar High School, Garces Memorial High School, Arizona State University.
Who are Susan Hunt's colleagues?
Susan Hunt's colleagues are Jerri Smith, Elizabeth Miranda, Justin Futch, Keith Lefkowitz, Rebecca C., Trey Hendershot, Vanessa Flores.
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Susan Harris
Chattanooga, Tn -
3mttmedia.com, hgtv.com, pietown.tv
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2dukemedicine.org, dukehealth.org
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Susan Hunt
Savage, Mn3usbank.com, mchsi.com, mchsi.com1 +195244XXXXX
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