SELF-DRIVEN MARKETING PROFESSIONAL WITH TWO DECADES OF EXPERIENCEI am a marketing leader with hands-on and management experience in various marketing disciplines, including marketing and brand strategy, video marketing, content marketing, search engine optimization (SEO), business development, social media, digital marketing and advertising, and data analysis. This broad experience allows me to see the big picture and understand how different elements of a marketing strategy can work together to achieve organizational goals and drive leads and revenue.I am the marketing director for Hendershot Cowart P.C., a Houston-based, boutique business and health law firm. I came to the legal marketing profession in 2020 bringing more than 20 years of marketing and corporate communications experience within the financial services, energy, and professional services industries. I serve as the chairperson for the Virtual Local Group of the Southwest Region of the Legal Marketing Association, a group of professionals I credit for strengthening my knowledge of the legal marketing field while building amazing friendships and professional connections (in that order). Previously, I spent more than a decade with American General, a subsidiary of AIG, serving in various communications and marketing roles. I also lived in Lagos, Nigeria for six years, where I gained invaluable international experience as a volunteer and board member with the International Women's Organisation for Charity. SPECIALTIESContent Marketing | Business Development | Social Media | SEO | Project Management | Paid Search (PPC) | Web Content | Website Development | Email Marketing | Brand Identity and Standards | Employee Communications | Speech Writing | Video Marketing