Susan Kinney Email and Phone Number

Increased Community census from 73% to 98% in less than 2 yearsMaintained a 90%+ occupancy average for over 6 yearsAchieved or exceeded year-end census goals for the past 6 yearsManaged entire Sales and Admission processConducted outreach to build referral relationshipsEstablished long-term relationships with residents and familiesFamiliar with multiple CRM systemsRookie of the Year 2015

Executed tactical and strategic consultative sales plans for existing and new clientsDeveloped robust pipeline of sales opportunities using Salesforce (CRM) to log opportunities, sales funnel progress and forecastingUsed product demonstrations to emphasize salable features in addition to hardware, including company vision, company reputation, flexibility of design and return on investment (ROI)

Established and served as direct sales and marketing contact for national territory, successfully using cold calling, lead generation and customer development. Successfully negotiated contracts with distribution partners and customers. Collaborated with Critical Care Nursing units to define e-learning needs. Managed implementation of e-commerce site to increase e-learning revenues. Conference and exhibit coordinator for e- learning education.

Negotiated and secured sites for mobile vascular screening events. Developed and implemented marketing strategies to increase visibility and revenue within territory Conducted vascular educational programs providing available healthcare options within the community.

Managed all aspects of restaurant ownership: hiring / training of personnel, vendor contracts, menu development, cooking, financial management, marketing

Sales of women's healthcare products to physicians. Customer acquisition and retention based on trust and product expertise. Created initiative for consumer education programs to increase company visibility which was adopted nationally. Facilitated women's healthcare educational town hall meetings throughout territory.

Sales of a variety of healthcare products to physicians, pharmacies and hospitals while advancing through various positions including Primary Care, Women's Healthcare, Infectious Disease and Hospitals. Developed innovative approaches to sales, leading company's shift from individual to team sale goals within sales district resulting in increased annual revenues. Drove strategic business initiatives to identify market strengths and determine best use of product resources for team. Achieved #1 ranking for team sales in Primary Care. Earned company "Recognition Award" for outstanding teamwork. Managed two territories simultaneously increasing revenue in both, while moving primary Care territory from 27th to 7th and Women's Healthcare territory from 33rd to 1st in Regional rankings. Earned "Star Performer" Award.