Susan Monahan Email & Phone Number

Conduct business development and execute business strategies to develop new market channelsManage marketing strategy development and implementation to increase brand recognitionBuild a stronger organization for future growth

Managed strategy and positioning for a portfolio of clients, using an integrated marketing approach to drive awareness and nurture their target market to actionEnsured achievement of key performance metricsLed strategic program development and implementation of relevant on and offline marketing tactics and channelsProvided performance data analysis and.

Woodbridge, Virginia

Executed strategic marketing programs including implementation and analysis for clients who specialize in lifestyle-oriented products and servicesFocused on data collection and analysis for clients to assist in crafting sales strategies including cost-pricing analyses, historical occupancy trends, return on investment of marketing tactics, and key.

Managed all aspects of a $2.5 million dollar federal contract with the Federal Highway Administration supporting 58 local and tribal transportation centersSupervised 2 direct reports and shared supervision of 3 additional staffMonitored all budget aspects and maximized financial resources resulting in a 6 month contract extensionDeveloped and implemented.

Co-wrote proposal resulting in being awarded a 5 year $2.5 million contractAdvocated knowledge sharing concepts throughout the program; assisted 200+ stakeholders in understanding and communicating their value, and on their application and use; i.e., stakeholder training of database and forum usageSupervised re-design, launch, and ongoing maintenance of.

Created and facilitated annual Build a Better Mousetrap Competition, a successful best practices program highlighting innovative solutions to everyday problems local and tribal transportation workers encounterActed as a general champion to industry partners for the program and the products, services, and capabilities the contract provided in support of its.

Oversaw donor relations for a variety of clients including Congressional fundraising campaigns, political action committees, and non-profitsCreated and managed fundraising events that consistently generated $25,000 to over $100,000Assisted in planning and execution of all conferences, executive fly-ins, golf and tennis tournaments, and annual.

Master Of Business Administration (M.B.A.), Leading Organizations & Marketing

Ba, International Affairs

Activities and Societies: Alpha Delta Pi