Susan Jacob, Mba Email & Phone Number

New York, New York, US

New York, New York, US

Westport, CT, US

Producing comprehensive brand strategic initiatives and stakeholder awareness. Working with HSS (Hospital for Special Surgery), Newell Brands, SVP International, NYPA, and more on regional, national and international campaigns. Wide range of advertising, consumer communication, strategy, innovation product development (analog and digital combination), and.

• Go-to-market content strategy, storyboarding and script writing (creative content development), project management, product photography, and video production service execution for their new product launch Synchrony LEDs
• Conducted primary market research for this startup to refine the lighting product’s design aesthetic and programming options
• Closely collaborated with the client on the video edit to meet new project goals after a major mid-project scope change
• Directly contributed to their 120% funded Kickstarter campaign with multiple videos, sizzles, and product shots, which was 15% jump in revenue for the year for a majority grant-funded company
• Developed VR & AR concept apps for a CNBC TV show in Unity with Bright Spot Creative
• Developed an AR concept app for Foxwoods in Unity with Bright Spot Creative

Storrs, CT, US

• Documented MBA trip to China and created a commercial advertisement for improved international study-abroad program outreach (1-min)
• Produced an informational video for international students arriving to the US (40-min)
• Wrote articles for the UConn MBA branded blog, covering events and student activities
• Reported on social media performance for the MBA program on Facebook, Twitter, and Wordpress Blog with Google Analytics and Hootsuite
• Social media posts elevated Facebook engagement by 400% over the course of the semester

Hamden, Connecticut, US

• Passed on my expertise in physical production and development to a new generation of filmmakers while I finished my MBA. Courses taught were introductory filmmaking and advanced single-camera production for the Fall.
• Trained 35 students in beginner and advanced filmmaking skills for the Fall 2016 term, including producing, directing, writing, cinematography, editing, VFX, color grading, and sound design
• Managed multiple class production projects
• Wrote two 5-minute screenplays for class production and co-wrote one 15-minute screenplay for advanced student production
• Started QU’s first safety training program for advanced students

• Trained more than a dozen new camera assistants in their roles, both in the field and in training seminars
• Member of the International Cinematographers Guild, I.A.T.S.E. Local 600 since 2007
• Completed work on more than 50 commercials and short films for ESPN sports, Hasbro, IBM, Verizon, Unilever, Dole, Pernod Ricard, and Medtronic.
• Completed work on 23 feature films and documentaries for independent production companies including:Away We Go Feature film Directed by Oscar-winner Sam Mendes and Starring John Krasinski, Maya Rudolph & Alison.

• Self-taught Entrepreneur, Fine Artist, and Silversmith & Goldsmith.
• Direct luxury sales. Grew sales 350% YoY from 2008 to 2013.
• Brand management and creative direction for photography, advertising materials, ad placement, and content creation.
• Market research on niche markets to create original artworks for sale at local venues and shows.
• Engaged US vendors for outsourcing the creation of cast works based on original designs to increase productivity. Duties included invoicing, billing, legal contracts, and operations.

Master Of Business Administration (M.B.A.), Digital Marketing Strategy

Education record

Bachelor'S Degree, Film/Cinema/Video Studies