I assist Feathr’s non-profit customers in the onboarding implementation process across their websites and platforms. I walk them through the initial steps of their high-level technical understanding so customers not only successfully integrate Feathr into their marketing, but also feel confident and enthusiastic about harnessing its full potential for their marketing endeavors.

I provided onboarding, account management, and subscriber support, teaching nonprofit organizations subscribers how to use Mightycause’s full-service online fundraising suite to create online campaigns and strategies that increase their fundraising and donor engagement.I also created fundraising success content including webinars, blog articles, case studies, and support resources.ACCOMPLISHMENTS:* Nonprofits who onboarded with me raised an average of 43% more in their first three months than those who didn’t schedule a call.* Maintained a 24-hour first reply time and a 91% customer satisfaction score for subscriber customer support tickets.

ACCOMPLISHMENTS:* Increased YOY funds by 80% so far. * Streamlined policies and procedures, including a full data migration from Excel spreadsheets to a CRM.DESCRIPTION:As the lone paid staff member, I recruit, retain, and recognize quality matches between adult volunteers and Little Sisters. I also develop and implement an integrated strategic marketing, communications, fundraising, and recruitment plan to advance priorities across key internal and external stakeholders.

ACCOMPLISHMENTS:* Annual campaign raised a projected $5.34 million, the second-highest collection amount in United Way of Racine County's history. * Launched DO MORE 24 Racine, an online giving day that raised over $35,000 for local nonprofits in 24 hours. domore24racine.org * Increased online giving by 16% * Managed year-round impact plan with Modine Manufacturing that included monthly group volunteer opportunities, onsite volunteer fairs, lunch and learn presentations, campaign video and photography shoots, school supply drives, and more.DESCRIPTION:Responsible for running workplace campaigns throughout Racine County, creating year-round community impact strategies with the corporations, soliciting non-workplace campaign revenue, launching a commity-wide online giving day, and developing donor engagement strategies.

ACCOMPLISHMENTS:* Increased annual ticket sales by nearly 38% through strategic marketing campaigns.* Increased unrestricted fund donations by 17%.* Launched aggressive social media growth plan that helped increase the Facebook audience base 36%.* Created a new website - http://www.racinetheatre.org/ * Increased the sense of community with new audience development events, volunteer stewardship events, and donor cultivation.DESCRIPTION:I helped reinvigorate and re-energize a volunteer-based community theatre in my hometown, Racine, WI.At the Racine Theatre Guild, I was responsible for all aspects of marketing and communications, including audience development, public relations, advertising, and social media. Because ticket sales provided only 75% of our operating budget, I also planned, managed and implemented the various fundraising programs including annual campaigns, sponsorships, special events, theatre trips, and memorials.

ACCOMPLISHMENTS:* Played key role in the growth from $38 million raised to more than $60 million for the Walk to End Alzheimer's.* Nearly tripled the online giving revenue by implementing new fundraising tools, strategic email plans, and social media. * Annually assisted in the re-launch of 650+ Walk to End Alzheimer's event web sites on TeamRaiser and in the execution of overall online communication for those events.* Developed and executed training curriculum and materials to assist chapters in learning the new tools and features available in their event web sites. * Assisted in the online fundraising system and database transition from Kintera to Convio, and in the launch of a new online community platform using Small World Labs.DESCRIPTION:I was the lead training and support resource for online registration, fundraising and eCRM systems (Blackbaud Luminate/Convio TeamRaiser) for the Alzheimer's Association's Constituent Event programs nationwide. I planned, directed and managed the implementation of online constituent events fundraising programs, including Walk to End Alzheimer's (formerly Memory Walk), The Longest Day, Blondes vs. Brunettes, ALZ Stars, 3rd party events and new event programs. I built and delivered online event marketing strategies, methodologies, and guidelines to increase the online annual Walk revenue from approximately $11M/yr. to $30M/yr. during my tenure.I developed, implemented, and managed all training curricula and materials for the Walk to End Alzheimer's online fundraising program and managed daily online customer service inquiries and troubleshooting with nearly 80 chapters nationwide. In addition, I managed relationships with online vendors and other office departments for strategic planning, day-to-day problem solving, customer service, and event implementation.

I designed, developed, and directed a comprehensive Annual Giving Program that included direct mail solicitations, email solicitations, parent campaigns, phone-a-thons, staff solicitations, telemarketing, and other special campaigns. I also increased annual fund revenues by 25% while managing the donor database in Raiser's Edge and in Patriot. I also maintained records of solicitations and responses and prepared special reports illustrating current contribution trends, degree of goal achievement, and appropriate recommendations or conclusions.

I planned and implemented all fundraising, donor cultivation, and special events for the Genesee Theatre's capital campaign. I actively participated in prospect strategies, grant writing, donor research and follow up, creating donor benefits, marketing, and solicitation of donations. I managed resources and materials for the Raiser's Edge database and all campaign reports and updates. I was in charge of all development correspondence and written material, including direct mail pieces, solicitation and stewardship letters, foundation proposals, educational materials, promotional presentation folders, and invitations for special events.

I planned and implemented all fundraising, donor cultivation, and special events, and Rep Tours, including: Annual Tele funding and Direct Mail Fund-increased revenues 27%, and Encore and More Gala-increased revenues 30%. I also actively participated in grant writing, donor research and follow up, creating donor benefits, marketing, and solicitation of donations served as volunteer coordinator and company liaison for the Friends of The Rep.

I trained and supervised over 150 acquisition volunteers who acquired over $1,000,000 worth of donated merchandise. I designed and edited the AUCTION UPDATE seasonal newsletter, organized the annual Auction Kick-Off Event-a multimedia presentation and reception for volunteers and donors. Additionally, I acquired a multitude of support donations-many from new businesses, and wrote and produced the annual Volunteer Leadership Video.

I received hands-on experience in supervising a corps of 500 volunteers where I developed event planning skills, served as staff liaison for the Friendscript volunteer newsletter, and scheduled volunteers to meet the needs of the administrative staff.