Swapnil Pande Email and Phone Number

Brand Management• Assisting the DGM (Brand Marketing) in developing and deploying Brand Marketing Plans• Planning, implementation & monitoring of activation across Pan- India• Evaluating the effectiveness of brand campaigns• Working with cross-functional teams and ensuring the campaign is executed • Working on digital campaigns and monitoring the monthly KPI are met.• Working & Co-ordination with media and creative agencies for implementation of media plans.• Responsible for Internal Communications and ensuring all the new offers , important announcements & achievements are communicated effectively & timely within the organisation.• Responsible for raising the PO and ensuring timely payment are made to the partners.• Working on usage and retention strategies to ensure the yearly acquisition targets are met.Budget Management• Manage annual Advertising & Promotion budgets for the brand.• Ensure all activation's and promotions are executed well within the budgetVendor Management• Work with outside agencies to convey campaign requirements and provide recommendations with overall database and campaign knowledge• Draft and brief the agencies on the marketing creative

• Building Media plan on pan India level• Building and executing 360 degree OOH plan • Regular monitoring, analyzing & reporting of all on going campaigns• Coordinate with creative team on developing creative & communication• Competition mapping and tracking reports• Assisting for National business development team

• Primary research on Cad bury.• Planning and execution of West side “end of season sale12” entirely and had worked • Execution and follow up on Multiple brand campaign• Secondary research on QSR Restaurants

• To promote a fair trade concept in Bangalore• Promotion of fair trade concept at “Forum Mall”

• Managing channel sales for assigned territory• Managed team of 4 sales assistant • Increased brand visibility of Agrotech food products through retail outlets and hypermarket• Increased in reaching and presence of agro foods products at multiple retail out and wholesale market