Director, Advertising
CurrentAs a Director, Advertising with over a decade of experience, I manage paid search for enterprise-level accounts across multiple platforms. Responsible for managing both lead generation and eCommerce accounts across search and social. The account budgets typically range between $150K up to $1.6M per month.Specializes in developing strategies for paid search growth to improve the ROI performance for our clients. Implementing initiatives, keyword research, identifying opportunities, and in-depth analysis to identify ways to expand reach and ROI for clients. Account management using Google Ads, Microsoft Ads, and multiple Social Media platforms.• Google Ads• Google Display• Google Analytics• Microsoft Ads (Bing)• Facebook Advertising